Strategic Marketing Director for Mobile Gaming
Há 1 mês
A competitive salary of $120,000 to $180,000 per year is offered for this challenging position.
Company OverviewZiMAD is a US company with a diverse portfolio of global free-to-play (F2P) projects, boasting a multi-million monthly user base.
Job Responsibilities:- Develop and implement a cohesive marketing strategy to increase overall performance and market share.
- Oversee User Acquisition, App Store Optimization, Business Development, Creatives Production, and other marketing departments, ensuring synergy and efficiency across all channels.
- Manage marketing budgets and allocate funds strategically to maximize ROI.
- Lead and mentor the marketing team, fostering a culture of excellence and continuous improvement.
- Establish strong relationships with key partners within the mobile gaming ecosystem.
- Collaborate with cross-functional teams, including Product Development and Analytics, to ensure marketing strategies are aligned with company goals and product roadmaps.
- A minimum of 5 years of marketing experience in mobile gaming, with at least 2 years in a senior leadership role.
- Deep understanding and practical experience in User Acquisition, App Store Optimization, Business Development, PR, Community Management, Creative Production, and other areas covered by full-cycle mobile game publishers.
- Strong leadership skills with the ability to inspire and drive performance in a fast-paced environment.
- Exceptional analytical skills to measure and enhance the effectiveness of marketing strategies.
- Excellent communication and interpersonal skills, with the ability to negotiate and build relationships with external partners.
- Creative thinker with a passion for gaming.
- Fluent in spoken and written English.
- Opportunity to work for ZiMAD, a dynamic and innovative company in the mobile gaming industry.
- Flexible working schedule.
- Comfortable office in the city of Nis or remote job option.
- Vacation days.
- Competitive salary package, including bonuses based on results.
- Paid conferences, training, and workshops.
- Participation in charity projects.
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