Global Digital Marketing Specialist
Há 4 dias
Transform Education with Crimson Global Academy: A Global Leader in Edutech
Crimson Global Academy is a leading edutech company that has been transforming education for future generations since its founding in 2013. With a network of over 2,400 tutors and consultants worldwide, we connect over 20,000 students with personalized education solutions.
As a Digital Marketing Coordinator, you will play a critical role in implementing effective paid digital advertising campaigns across multiple countries. You will work closely with regional digital marketing managers, country managers, local area marketing teams, and the global digital marketing team to drive results.
Key Responsibilities:
- Implement cost-effective paid digital advertising strategies across Facebook, Google, and other platforms.
- Contribute to Crimson's paid digital marketing activity across multiple countries, driving results through collaboration and shared best practices.
- Build, test, and optimize paid ad campaigns to consistently improve performance.
- Analyze and report on campaign performance, A/B tests, leads, and revenue/ROAS.
Leadership and Initiative
- Participate as an active member of the global digital marketing team, contributing ideas and working on projects to improve structure and processes.
- Test and launch new paid digital channels, staying ahead of industry trends.
- Share digital marketing knowledge with the global digital marketing team and local marketing teams.
Digital Campaign Execution
- Consistently launch paid digital advertising campaigns across several markets, following global processes and guidelines.
- Select and design A/B tests to continually improve knowledge and results.
- Track leads, lead progress, and sales/revenue generated from your activities.
Analysis and Reporting
- Analyze and report on campaign performance, A/B tests, leads, and revenue/ROI.
- Contribute to developing Crimson's global digital marketing best practices and knowledge base.
Benefits
- A flexible working environment, allowing you to structure your work effectively.
- The opportunity to work from various locations around the globe (role dependent).
- Limitless development and exposure opportunities, including internal promotions and role changes.
- A $1,000 training budget per year, supporting your professional growth.
- A psychologist on staff, prioritizing employee well-being.
- Impressive fireside chats and workshops to help you continuously level up.
- Radical Candour, a feedback approach we live by.
- We're a global player with 28 markets (and growing) across the globe.
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