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Product Communications Director

1 semana atrás

Lisboa, Lisboa, Portugal payabl. Tempo inteiro
About This Opportunity

This is a unique chance to join a dynamic team at payabl and contribute to the growth and success of our company.

We are seeking a highly skilled Product Communications Director to oversee the development and maintenance of product-related content across all channels.

The successful candidate will be responsible for ensuring that all content aligns with the product's value proposition, keeping it accurate, up-to-date, and compelling.

In this role, you will develop and execute comprehensive go-to-market (GTM) strategies for new product launches, lead cross-functional launch briefings, and collaborate with marketing teams to create campaigns that drive awareness, engagement, and product adoption.

You will also refine market research and positioning, track metrics and performance, and deliver regular reports to the CMO and Product Lead.

This is an excellent opportunity for a motivated individual with a passion for product marketing and a strong desire to drive business results.

Key Responsibilities
  • Oversee the development and maintenance of product-related content across all channels.
  • Ensure that all content aligns with the product's value proposition, keeping it accurate, up-to-date, and compelling.
  • Develop and execute comprehensive go-to-market (GTM) strategies for new product launches.
  • Lead cross-functional launch briefings to ensure alignment between content, PR, developers/UX/UI, and sales teams.
  • Collaborate with marketing teams to create campaigns that drive awareness, engagement, and product adoption.