Marketing Manager Senior

Há 4 dias


Aveiro, Aveiro, Portugal Jordan Martorell S.L. Tempo inteiro

Nuestra Misión

Jordan Martorell S.L. busca un Chief Marketing Officer apasionado por la innovación y la creatividad, comprometido con la misión de inspirar a los jóvenes de todo el mundo creando una comunidad internacional que se identifique con nuestra marca y nuestro estilo.

Responsabilidades

Tus funciones incluirán:

  1. Desarrollar la estrategia de marketing diseñando objetivos a largo plazo para posicionar nuestra marca en el mercado y liderar estrategias de expansión a nuevos mercados.
  2. Liderar el equipo de marketing motivando, coordinando y desarrollando talento dentro del área, atrayendo perfiles clave y fomentando una cultura de alto desempeño.
  3. Gestionar el presupuesto asignando recursos eficientemente para maximizar el ROI y optimizar el gasto en publicidad, campañas y acciones promocionales.
  4. Investigar el mercado analizando tendencias, competencia y oportunidades, utilizando datos para la toma de decisiones estratégicas.
  5. Fortalecer la marca creando una identidad sólida y coherente en todos los canales, asegurando su diferenciación y percepción positiva.
  6. Supervisar la comunicación gestionando relaciones públicas, publicidad y representación en eventos, así como estrategias de crisis y reputación.
  7. Generar leads y ventas implementando campañas de performance marketing para atraer clientes potenciales y maximizar la conversión.
  8. Optimizar el embudo de ventas mejorando la conversión de leads en clientes a través de estrategias de automatización y análisis de conversión.
  9. Fidelizar clientes desarrollar estrategias de retención y experiencia del cliente, analizando métricas clave para ajustar iniciativas de fidelización.
  10. Definir la estrategia digital integrando SEO, SEM, redes sociales, marketing de contenidos y evaluar nuevas tendencias y herramientas digitales.
  11. Analizar el rendimiento medir KPIs, implementar estrategias basadas en datos y optimizar la inversión en marketing en función de los resultados.
  12. Gestionar la presencia online asegurar la coherencia de la estrategia digital en todos los puntos de contacto, optimizando la experiencia del usuario en web y redes sociales.

Experiencia Requerida

Al menos 5 años de experiencia en empresas de retail, especialmente en moda.

Nivel alto de inglés.

Liderazgo y gestión de equipos.

Pensamiento estratégico.

Creatividad e innovación.

Adaptabilidad y resolución de problemas.

Hora Laboral

Lunes a jueves de 8:30 a 17:40 y viernes jornada intensiva de 8 a 15:10.



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