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External Communication Officer
3 semanas atrás
**Company Description**
Natixis in Portugal is fully integrated in the global organization of Natixis, a French multinational financial services firm specialized in Asset & Wealth Management, Corporate & Investment Banking, Insurance and Payments. A subsidiary of Groupe BPCE, Natixis counts nearly 16.000 employees across 38 countries.
Based in Porto, Natixis Centre of Expertise mission is to transform traditional banking by developing innovative solutions for the bank’s business, operations and work culture worldwide, as a key driver of the company’s culture of agility and innovation. Teams of IT and Banking Support Activities work in an integrated, inclusive and transversal way, supporting all the business lines and country platforms.
Natixis in Portugal is the best combination of a “start-up mindset” with a large, solid structure. Its unique culture gives true meaning to a “beyond banking” personality: to be a real entrepreneur, self-challenging, ever striving to excel and go that extra mile.
We are looking for an External Communication Officer to develop and execute the Corporate Communication & Employer Branding Strategy of Natixis in Portugal, with greater focus on Brand Management, Public Relations, Media Relations, Social Media & Paid Media, Event Planning & Management and Employer Branding. This position will integrate the sub-team of External Communication, inside the Communication & Sustainability Department, with direct report to the Head of Communication & Sustainability.
**Main Tasks & Responsibilities**
**Corporate Communication & Public Relations**
- Develop and constantly update the corporate narrative and key messages of Natixis in Portugal, aligned with the Head Office Communication Guidelines and EVP, business updates and our local strategy of Recruitment and Employer Branding;
- Develop external communication plans dedicated to different programs/projects and company's strategies;
- Build trusted working relationships with all the internal stakeholders, in Porto, Paris (Head Office) and other platforms;
- Produce content for different channels, formats and presentations, while managing our editorial calendar for external communication;
- Constantly identify external opportunities, meaningful partnerships and sponsorships in order to active our Corporate and Employer Brand;
- Manage a network of external stakeholders with relevant connections to our company;
- Manage Public and Media Relations' needs and inquiries, including Branded Content opportunities, with the support of our PR agency;
- Implement crisis communication strategies, in coordination with our Business Continuity Management Department and Head Office Communication Guidelines;
- Coach and advise official spokespeople on pitching preparation or production of presentations, interviews and opinion articles;
- Monitor Natixis in Portugal external communication based on pre-defined KPIs and build reporting with insightful data and analytics.
**Social Media & Paid Media**
- Manage our editorial calendar for external communication, aligning internal initiatives and corporate strategies with the possibilities of external diffusion in 2 main social media channels: LinkedIn and Instagram;
- Produce content for social media and other digital platforms - websites, microsites, landing pages and newsletters -, in coordination with our digital agency;
- Identify strategic projects and opportunities for developing digital paid media campaigns;
- Supervise community management inside social media channels;
- Monitor Natixis in Portugal digital reputation based on pre-defined KPIs and platforms (Glassdoor and Teamlyzer) and build reporting with insightful data and analytics.
**Event Planning & Management**
- Develop event concepts as a communication platform for Corporate, Recruitment and Employer Branding campaigns;
- Organize and oversee external events, coordinating the relationship with internal and external stakeholders, including key communication suppliers;
- Debrief and create comprehensive post-events reports to evaluate success against pre-defined KPIs and objectives, highlighting key learnings and areas of improvement for future events.
**Employer Branding**
- Lead Employer Branding projects and campaigns, for instance Natixis Trainee Program, from a Communication perspective;
- Manage and constantly update Natixis Purple Scan website and Natixis in Portugal Career Page;
**Qualifications**
- 5-6 years of experience in Corporate Communication, Marketing or Employer Branding, preferably within a multinational/tech environment, Digital or Public Relations Agency;
- Strong project management and strategy definition skills;
- Experience with Performance Marketing Tools and Microsoft Office Suite, namely SharePoint, Excel and PowerPoint; Power BI and Adobe Suite knowledge would be a much-valued plus;
- Excellent communication skills in English (spoken and written); French would be a much-valued plus;
- Deep creativit