Customer Engagement and Beyond Banking Manager
2 semanas atrás
Customer Engagement and beyond Banking Manager (M/F)
Lisboa, Portugal
**WHAT YOU WILL BE DOING**
- To play a leading role in multidisciplinary team responsible for designing and executing new commercial strategy to increase customer engagement and enable sustainable profitable growth including banking and beyond banking services. The scope of the position includes strategic thinking and entrepreneurial leadership, defining and implementing beyond banking services, including the development of an partnership and rewards ecosystem, creating a state-of-the art program that delivers customer engagement and new revenue streams.**Main responsibilities**
- Develop a merchant-funded rewards program in an agile approach to the market
- Manage an ecosystem of partners to promote customer engagement
- Develop the non-financial offer, growing the Santander Boutique business
- Define priorities for customer engagement and manage the execution of digital campaigns
- Establish and ensure effectiveness of engagement goals for commercial front line
- Establish customer lifetime value concept and manage customer revenue growth
- Be an active player in defining product offering for customer engagement, either for below-the-line communication as for specific targets
- Own the product roadmap and provide guidance to product teams on product development
- Work with the digital channels team to design and deliver an outstanding customer experience
- 5 year plus experience in marketplace projects, customer acquisition or business development (FMCG, telco, tech, media or financial services context), or in management consulting
- Strong analytical and communication skills
- Experience in managing multidisciplinary teams in delivering new products in an agile development context
- Digital savvy, having shown outstanding creativity and communication skills in the past
- Strategic thinker
- Strong commercial performance and P&L-oriented goals
- Humble, grounded approach, able to navigate a complex organization
- Passion for business growth and reaching objectives
- Demonstrated track record in leading high growth initiatives is a plus
**WHAT WE ARE LOOKING FOR**
EXPERIENCE
More than 5 years of relevant work
EDUCATION
COMPETENCIES
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