Performance Marketing Specialist

Há 7 dias

Sintra, Portugal GIGROUP Tempo inteiro

Are you looking for a new opportunity in Digital Marketing?

Are you fluent in English?

We are currently recruiting for a leading supplements brand in Portugal, which have a powerful team, always innovating and delivering the best to positively impact our customers' lives, providing fitness, energy, health and well-being.

They are looking to strengthen their team with a **Performance Marketing Specialist** (M/F) with expertise in **Google and Meta Ads** to optimize and expand their advertising campaigns, to work at their office located in **Agualva-Cacém, Sintra.**

This role requires a combination of technical, analytical, and creative skills to drive traffic, conversions, and return on ad spend (ROAS).

**Main Responsibilities**:

- Design, implement, and manage PPC campaigns on Google Ads (Search, Display, Shopping) and Meta platforms (Facebook &
Instagram Ads).
- Conduct keyword research and create targeted ad groups to optimize for conversions.
- Continuously A/B test ad creatives, landing pages, and audiences to improve ROAS.
- Monitor and report on KPIs such as CTR, CPC, conversions, and overall ROAS.
- Collaborate with the content and design teams to develop high-converting ad creatives.
- Stay updated with the latest ad platform changes, industry trends, and best practices.
- Analyse customer journey and conversion funnel to recommend strategies for remarketing and retargeting.
- Set, manage, and optimize monthly advertising budgets.
- Proactively identify opportunities for campaign improvements and scalability.

**Ideal Profile**:

- Bachelor’s degree in Marketing, Business, or a related field.
- Minimum 2 years of hands-on experience managing Google Ads and Meta (Facebook &
Instagram) Ads campaigns.
- Proficiency in Google Analytics
- Exceptional analytical and data interpretation skills
- ** Fluent in Portuguese and in English (mandatory)**:

- Strong knowledge of the e-commerce customer journey and sales funnels.
- Excellent written and verbal communication skills.
- Ability to work in a fast-paced environment, prioritize tasks, and meet deadlines.
- ** Available immediately and to work on-site in Agualva-Cacém, Sintra**

**We offer**:

- Direct job contract with our client.
- Competitive salary and conditions.
- Discounts for staff, health insurance, gym and other benefits.
- Possibility of career advancement and “causing impact”.

//pt.Gigroup.Com.

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