Senior Monetization Product Manager F/m
1 semana atrás
**ABOUT BEDROCK**
Bedrock is a media-tech venture, formed as a JV between M6 and RTL Group (part of Bertelsmann). The company is the trusted strategic streaming partner of leading entertainment companies in Europe, operating their full streaming services and delivering state-of-the-art experience to their audiences.
With 15+ years of streaming expertise and 450 skilled professionals in 10 countries, Bedrock has become the premier strategic streaming platform in Europe.
As our platform scales, we're investing heavily in capabilities that help our clients maximize the value of every viewer interaction - whether through advertising, subscriptions, hybrid models, or sophisticated upsell strategies. We are building the essential monetization engine for leading media companies. If you're passionate about the future of media, leveraging data to drive strategy, and delivering tangible business results through innovative product solutions, we'd love to meet you.
We're looking for a strategic and execution-focused Senior Product Manager - Monetization to lead the product strategy, roadmap, and execution for our core monetization capabilities across the platform. You will be responsible for shaping and delivering solutions that empower broadcasters and media companies to optimize revenue, maximize viewer lifetime value (LTV), and increase average revenue per user (ARPU).
This high-impact role involves defining flexible, scalable solutions that support diverse monetization models (SVOD, AVOD, freemium, hybrid) and managing the full lifecycle from subscriptions and payments to promotions, anti-churn initiatives, and upsell journeys. You'll work within a fast-paced, evolving ecosystem, ensuring our platform integrates seamlessly with key third-party systems and meets the specific business challenges of our clients, building their confidence in our solutions. This requires balancing the need for a robust, white-label platform architecture with the flexibility for client configuration and customization.
**MAIN RESPONSIBILITIES**
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Define & Drive Monetization Strategy**: Shape, articulate, and champion the product strategy and roadmap for platform monetization, payments, and subscription management. Align initiatives with company objectives, client needs, and market opportunities to maximize LTV per viewer and ARPU for clients.
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Build Outstanding Monetization Products**: Own the product discovery process and support the delivery of features across the monetization domain. Design and deliver a flexible, configurable toolkit enabling clients to manage subscription plans, pricing, complex promotional campaigns, anti-churn strategies, and upsell initiatives effectively.
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Ecosystem & Integration Strategy**: Define and streamline the platform's integration strategy for client-contracted Payment Service Providers (PSPs) and core Subscription Management Systems (SMS), including mobile & in-app purchasing solutions. Ensure robust connectivity and leverage ecosystem capabilities (deep understanding of solutions like Zuora, Chargebee, Recurly, Billwerk, and payment gateway integration patterns is key).
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Represent Client & Viewer Needs**: Translate diverse broadcaster monetization strategies into scalable, reliable product capabilities. Champion solutions that balance white-label consistency with necessary customization and configurability. Crucially, ensure the viewer experience is preserved and enhanced, especially concerning ads, upsells, and subscription management.
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Leverage Data & Experimentation**: Partner closely with Data Science/BI teams to define key performance indicators (KPIs), analyze platform and client monetization data (e.g., conversion rates, ad completion rates, churn post-upsell, plan upgrades) to derive actionable insights. Define, prioritize, and analyze experiments (A/B testing) to validate hypotheses, optimize outcomes, and support clients with performance insights.
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Coordinate Cross-Functional Execution**: Drive product development effectively by collaborating closely with Engineering, Product Design (UX/UI), Data Science, Architects, Delivery Teams, and Go-To-Market functions. Translate strategy into clear requirements, validate technical feasibility, manage initiative prioritization, plan sequencing to maintain platform cohesion, and ensure smooth delivery and rollout across clients.
**WHAT WE ARE LOOKING FOR**
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Senior-Level Product Experience**: 8+ years of product management experience, with a proven track record of managing significant B2B SaaS/PaaS product initiatives from concept to launch, ideally within media, advertising tech, or subscription-based platforms. Experience scaling platform capabilities is highly valued.
- ** Deep Domain Expertise**: Strong understanding and practical experience with various digital monetization models (AVOD, SVOD, TVOD, freemium, hybrid approaches, upsell strategies). Deep knowledge of the global payment ecosystem (integration focus) an
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