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Channel Marketing Specilaist
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**ACTIVITIES**:
- Development and implementation of POS strategies as well as regional and temporary tactics.
- Independent store and retailers visits, ensuring there is stock, communication and visibility of our products (2 days/week).
- Negotiation with independent sores and retailers for store space and promotional activities.
- Alignment with the sales team in order to support selling and promotional activities.
- Control of support activities (SAP and worksheet development)
- Marketing-mix support (product/price/promotion/channel), mainly focused on channel communication.
- Shop and shop in shop implementation.
- Coordination & implementation of growth initiatives with a clear marketing roadmap & sales support activity.
**KEY DIFFERENTIATORS**
- Curious and creative mindset
- Well-structured and organized way of and passion for teamwork
- Ability to manage external relations with creative, media, PR and trade marketing agencies
- Collaborate with internal stakeholders (Brand Marketing, Sales, Finance), as well with other departments to create compelling and visually appealing insight-based activations aim at driving sales
**EXPERIENCE REQUIRED**
- Degree in marketing, international business, or a related field, or equivalent proven professional experience
- 3+ years of working experience in brand, trade, consumer marketing and/or execution of store concepts (experience in category management project is an advance)
- Ability to manage multiple projects with varying priority at the same time, to deliver results on budget & time.
PPG pay ranges and benefits can vary by location which allows us to compensate employees competitively in different geographic markets. PPG considers several factors in making compensation decisions including, but not limited to, skill sets, experience and training, qualifications and education, licensure and certifications, and other organizational needs. Other incentives may apply.
Our employee benefits programs are designed to support the health and well-being of our employees. Any insurance coverages and benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.
