Omnichannel Crm Personalization Lead

Há 4 horas

Porto, Portuguese Republic, Portugal Metyis AG Tempo integral
Metyis in Porto is seeking a senior marketing personalization specialist to own privacy-compliant, data-driven personalization programs across omnichannel channels. You will translate business needs into technical concepts and collaborate with Product Owners, IT, Analytics, Retail, e Commerce, CRM and Marketing teams.
The role emphasizes design of automated journeys, audience segmentation, KPI-driven testing, and governance while ensuring data quality and privacy-by-design.