Brand Manager
Há 5 horas
Vialonga, Portuguese Republic, Portugal
Heineken
Tempo integral
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Brand Manager leads one or more brands and is integrated in one of the Marketing areas (Beer, Ciders and Water) and reports to the Marketing Manager. Plan, develop and implement the brand strategy for the brands under responsibility, in accordance with the Marketing Annual Plan and the strategic objectives defined, concerning brand value, positioning management, brand activation, and media management. Coordinate cross-functional interdepartmental activities and perform effective stakeholder management,