Crm & Reporting Analyst - English Speaker
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Responsible for performing data research and analysis to support business operations including:Creating data mining architectures/models/protocols, statistical reporting, and data analysis methodologies to identify trends in large data setsBlending historical data from available external and internal data sourcesData processing, cleaning, analysis, modelling and visualization to identify data patterns and trends to help improve business decision makingAnalysis may be applied to various areas of the business (e.G., Market Economics, Supply Chain, Marketing/Advertising, Scientific Research, etc.)Researching and applying knowledge of existing and emerging data science principles, theories, and techniques to inform business decisionsAt higher career levels, may conduct scientific research projects with the goal of breaking new ground in data analyticsCRM & Reporting Analyst is responsible for the ownership, configuration, and ongoing optimization of the CRM platform supporting Commercial teams across the organization.
The role ensures CRM system stability, data quality, user governance, and alignment of CRM functionality with commercial processes and operating model requirements.
This position acts as the primary subject‐matter expert for CRM, supporting Commercial Excellence, Sales, IT, and Global CoE teams to ensure effective and compliant use of Microsoft Dynamics.Key Accountabilities & ResponsibilitiesCRM System Ownership (Microsoft Dynamics)Act as system owner and subject‐matter expert for Microsoft Dynamics CRM within the Commercial organization.
Ensure CRM system configuration supports agreed commercial processes, user journeys, and operating models.
Manage CRM data structures, business rules, workflows, and security roles in line with business and compliance requirements.
Coordinate CRM releases, enhancements, testing, and deployments in collaboration with IT and Global CRM teams.
Ensure system reliability, performance, and fit‐for‐purpose functionality across supported markets.CRM Data Quality & GovernanceOwn CRM data quality standards, governance rules, and validation processes.
Monitor and enforce data completeness, accuracy, and consistency across users and markets.
Lead regular data quality reviews, audits, and remediation activities.
Ensure CRM data supports downstream reporting and analytics requirements.
Maintain CRM documentation, policies, and user guidance materials.User Management, Training & SupportOwn CRM user lifecycle management, including user provisioning, role assignments, and periodic access reviews.
Act as escalation point for complex CRM incidents, defects, and system‐related issues.
Work closely with the CRM Service Desk to triage, resolve, and track incidents and enhancement requests.
Design and deliver CRM user training (onboarding and ongoing), ensuring consistent and compliant usage.
Support change management and adoption initiatives related to CRM enhancements.Stakeholder & Cross‐Functional CollaborationPartner closely with Commercial Excellence colleagues, Sales leadership, and Global CoE to align CRM with business needs.
Act as the primary interface between Commercial teams and IT for all CRM‐related topics.
Support global initiatives requiring CRM standardisation, scalability, or process alignment.Projects & Continuous ImprovementLead or contribute to global and regional CRM transformation initiatives.
Identify opportunities to simplify, standardise, and automate CRM processes and workflows.
Proactively evaluate CRM capabilities and roadmap to ensure alignment with future commercial needs.
Drive continuous improvement of CRM governance, usability, and system maturity.Compliance & AssuranceEnsure CRM usage complies with internal policies, data protection (e.G. GDPR), and audit requirements.
Support audit activities related to CRM access, data integrity, and user governance.
Maintain clear audit trails and documentation for CRM‐related controls.Key StakeholdersCommercial Excellence & SFE TeamsSales Representatives and Sales ManagersBusiness Unit StakeholdersGlobal Sales & MarketingCentre of ExcellenceIT / CRM Service DeskCompliance and Data Privacy teamsSkills & CompetenciesTechnical / FunctionalStrong expertise in Microsoft Dynamics CRM administration and configurationAdvanced Excel is a must, VBA, Power Automate and PBI as an advantageSolid understanding of commercial processes and CRM operating modelsExperience with CRM data governance, security roles, and system integrationsStrong documentation, testing, and release‐management disciplineBehaviouralClear system ownership mindset and accountabilityStructured, proactive, and solution‐oriented approachStrong stakeholder management across business and IT functionsClear and confident communication with global teamsLanguagesEnglish spoken and writtenWorking conditionsHybrid working – 1 day per week in the office, driven by business requiremen