Growth Marketer

We are an early-stage B2B technology startup operating in stealth, helping industrial businesses make better decisions in uncertain markets. Our platform connects external market signals to procurement and supply chain decisions, giving leaders the insight to act earlier and with greater confidence. We are a small, growing team serving industrial customers across Europe.
We are looking for a growth marketer to own how we show up and build demand through content and targeted engagement. You will work directly with the founders, who set strategy and positioning, to turn a clear point of view into a consistent, credible presence that the right buyers notice and respond to. This is a builder role: hands-on, with real ownership from the start.
The role
You will take the direction from the CEO/Founder and turn it into published work and real engagement with the accounts that matter. Success is measured in attention and inbound from the right buyers, and in warming the named accounts our sales effort depends on, not in follower counts.
What you'll do
Content (the core):
Own the content calendar and a consistent publishing cadence across LinkedId, the website and other digitial channels
Turn the founders' and customers' thinking into a steady stream of specific, credible content
Write and package posts, articles and case studies, including proof from our design partners
Ghostwrite and edit for founders and other leaders so the company voice carries through their profiles
Repurpose long-form work (reports, webinars, talks) into channel-native formats
Targeted engagement (the second pillar):
Identify priority accounts and the specific people inside them, and build presence with them over time
Engage genuinely with target businesses and their content on LinkedIn (thoughtful, not spammy)
Nurture relationships with relevant companies, partners and industry voices
Feed signals and warm accounts back to the sales effort, so marketing and sales pull in the same direction
Grow engagement and inbound from the actual ICP
Measurement and operations:
Work in HubSpot and other platforms to track what content and engagement actually drive pipeline
Report honestly on what is working and reallocate effort accordingly
Run small, targeted paid experiments only when a message has proven itself, under founder direction
What we're looking for
Experience in B2B or SaaS content or growth marketing, ideally for products that have a level of complexity to them.
A strong writer, able to produce specific, credible copy without hype or filler. No 'AI slop'.
Self-directed and execution-focused, comfortable running hard with a strategy the founders set
Genuinely good at human, targeted engagement and relationship building, not just automation and volume as that will come later.
Hands-on with LinkedIn and other digital channels organic growth
Analytical enough to know what is working and drop what is not
A builder's temperament, happy being the doer in a small team with founders close by with the opportunity to own more of the direction of content and campaigns over time.
Nice to have
Experience marketing to industrial, manufacturing, supply chain, procurement or commodities audiences
HubSpot experience
Working design and video basics (for example Arcade, Canva etc.) to ship without waiting on a designer
A grasp of account-based marketing
What success looks like in the first 90 days
A consistent, on-brand publishing cadence live and measured
A founder content engine running, so leadership thinking reaches the market regularly
A targeted engagement programme active against a defined set of priority accounts
Design partner proof packaged into usable content
Practical details
Reports to CEO/Co-Founder
Location: Porto ideally or remote for right candidate
Parttime