Digital Marketing Analyst

Nonius is a leading provider of
Guest Technology Solutions
for the hospitality industry, serving over
500,000 hotel rooms worldwide.
Our solutions include
cloud and edge computing, AI, IoT, networking, and digital guest experiences,
helping hotels and other industries enhance their operations and guest satisfaction.
Beyond hospitality, we provide technology for
healthcare, maritime, and co-living spaces,
integrating with global partners like
Samsung, LG, Google, and Apple
to drive seamless innovation.
Job Description
We are looking for a
Digital Marketing Analyst
to join our Marketing team and
play a key role in accelerating our digital growth.
In this role, you will be at the forefront of optimizing our digital presence, generating qualified leads, and creating a seamless, high-converting user journey across our websites and digital channels.
This is a full-time, on-site position based in the city of Maia in Portugal.
Key Responsibilities
Turn digital traffic into high-quality leads and help grow our pipeline.
Manage and optimize lead capture across our website and digital campaigns.
Ensure digital leads are accurately tracked and managed in Pipedrive.
Shape the Digital Experience:
Manage and evolve website content through WordPress.
Use data, personas, and user insights to identify opportunities for improvement.
Grow Our Online Visibility:
Drive technical and organic SEO initiatives, including website performance optimization and link-building, to increase visibility and rankings.
Optimize content, keywords, website structure, and performance to reach the right audiences.
Create landing pages and digital content that convert.
Manage campaigns across platforms such as Google Ads, Meta and LinkedIn.
Work with external lead-generation partners and measure campaign performance and ROI.
Be Part of the Team:
Support Marketing events and initiatives when needed.
Collaborate with the wider Marketing team and contribute wherever your skills can make an impact
Must Have
2+ years of experience in Digital Marketing, ideally in a B2B or tech environment.
Strong understanding of
SEO, SEM, Google Ads, Meta and LinkedIn Ads.
Hands-on experience with
WordPress
and
website optimization.
Strong analytical skills, with the ability to turn
data into actionable insights.
Familiarity with
CRM platforms
and digital marketing analytics tools.
Driven to use
AI tools
to enhance content creation, analysis, research, and marketing efficiency.
Excellent communication skills and a
data-driven, proactive, and growth-oriented mindset.
Fluency in English
Nice to Have
Experience with B2B SaaS, technology, or international markets.
Knowledge of Google Analytics 4, Google Search Console, and Looker Studio.
Basic understanding of HTML/CSS and website performance.
Additional languages
What's great in the job?
Great team of smart people, in a friendly and open culture.
Real responsibilities and autonomy.
Expand your knowledge of various countries and regions.
Great career opportunity in a fast-evolving Technology company.
Contribute to the greater experience of millions of Travellers around the World
A full-time position Attractive salary package.
Trainings Opportunities for training and development.
Health Insurance Health insurance provided.
Eat & Drink Office with staff kitchen with free beverages.