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Global Director of Digital Engagement Capabilities

3 meses atrás

Lisboa, Lisboa, Portugal Organon Tempo inteiro

Job Description

Global Director of Digital Engagement Capabilities

Purpose of the role

As the Director of Digital Engagement Capabilities at Organon, you play a key role in shaping and executing the digital engagement strategy within the hybrid/omnichannel landscape. Your goal is to enhance user experience for a wide range of customers, including healthcare professionals, patients, and consumers, by seamlessly integrating digital and physical interactions to drive business outcomes. Reporting Organization: Global Customer Engagement

Main responsibilities

  • Collaborate with the global Customer Engagement team, partnering with Global Franchise Leads & Markets to design, plan, and monitor digital strategies and campaigns.
  • Drive the evolution of digital capabilities in collaboration with Business Technology to support Franchises and Markets, leading digital requirements and prioritization of the Customer Engagement Value Team.
  • Foster change by co-creating new digital experiences with stakeholders, contributing to a global-to-local operating model.
  • Align strategies with the omnichannel roadmap, proactively identifying opportunities and risks, and ensuring synergy with existing or upcoming capabilities.
  • Lead initiatives to drive necessary transformations by convening stakeholders and spearheading change.
  • Own the roadmap for Web Engagement Capabilities for HCPs and Marketing Automation capabilities for HCPs, ensuring alignment with customer needs and business goals.
  • Oversee social media capabilities roadmap to maintain a cohesive and impactful online presence in line with brand strategy.
  • Stay ahead of digital trends and technologies, encouraging innovation to maintain a competitive edge.
  • Lead a community of digital and social media leads to share insights on leveraging engagement capabilities for business growth.
  • Collaborate with global teams to ensure successful adoption of digital strategies and drive change management.
  • Demonstrate the value of initiatives by measuring business impact and serving as a bridge between Business Technology and stakeholders.
  • Translate business objectives into engagement and analytics requirements, adding strategic monitoring metrics.
  • Drive continuous improvement initiatives to streamline processes and enhance practices.

Your profile

  • Bachelor's or master's Degree (Innovation or Digital Master preferred).
  • 8+ years of experience in omnichannel marketing, focusing on digital engagement, Salesforce Marketing Cloud, automation and recommendation engines, social media, and paid channels.
  • Demonstrated leadership, resilience, and ability to inspire transformative change while emphasizing value demonstration.
  • Skilled in influencing stakeholders, driving continuous improvement, and fostering a culture of innovation.
  • Proven track record in vendor management and project management in high-pressure environments.
  • Business-oriented, technology-savvy, with consulting experience being a plus.
  • Fluent in English; proficiency in additional languages is advantageous.

Being part of the protected categories pursuant to Law 68/99 is a preferential title.

Organon is an equal opportunity employer dedicated to creating an inclusive workplace that values diversity. At Organon Spain, we uphold local Equity Plans to ensure fair treatment and opportunities for all.

Secondary Job Description

Who We Are:

Organon is dedicated to providing innovative health solutions that empower individuals to lead fulfilling lives. As a global healthcare company with a focus on Women's Health, biosimilars and diverse health solutions, we strive to make a positive impact on women, families, and communities. Our Vision is clear: A better and healthier future for every woman.

As an equal opportunity employer, we encourage applications from candidates with diverse backgrounds to ensure an inclusive environment for all.

If you need accommodations during the application process, please contact us.

Search Firm Representatives Please Read Carefully
Organon LLC does not accept unsolicited assistance from search firms. Any CVs/resumes submitted without a valid search agreement will be considered the property of the company. No fees will be paid for candidate referrals without prior agreements in place. Please refrain from contacting us directly.

Annualized Salary Range

Please Note: Pay ranges may vary by location.

Employee Status: Regular

Relocation: No relocation

VISA Sponsorship:

Travel Requirements: Organon employees must meet all travel and credentialing requirements, including vaccination prerequisites.

Flexible Work Arrangements:

Shift:

Valid Driving License:

Hazardous Materials:

Number of Openings: 1

Requisition ID: R525555