Crm Manager

Há 7 dias

Lisboa, Portugal Makro Cash & Carry Tempo inteiro

Crm ManagerLisboaLisboa, Lisboa, Portugal Job Description Mission Implement improvements to the CRM processes and strategy, propose methods to acquire & retain customers and participate in growth campaigns. Responsabilities:• CRM strategy definition integrated into the sCore strategy;• Analyzing data to inform and drive business development and campaigns;• Driving CRM initiatives and overseeing the execution of campaigns;• Acting as a liaison between the IT/BI and CRM team to identify consumer segments to be targeted for campaigns;• Partnering with different stakeholders (Sales Force/ Digital/Commercial MKT, Loyalty/Stores/External Markets & TeleSales) to keep them informed about upcoming customer management initiatives;• Maintaining and improving data management processes and accuracy;• Working with IT to manage CRM systems and data warehousing;• Main responsible for Customer lifecycle management. Qualifications• Bachelor's or Master's degree in Marketing, Management, Information Management;• Previous experience in similar activities with CRM Platforms;• Experience in team management;• Knowledge of Agile and/or Scrum Methodologies (is a plus);• Excellent data analysis skills, with advanced proficiency in Excel;• Fluent in English is essential due to frequent interaction with international headquarters and boards;• Strong mindset of continuous improvement and the ability to propose and implement innovative ideas#J-18808-Ljbffr

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