Senior Ai Digital Content Strategist

3 semanas atrás

Lisboa, Portugal ai.pt Tempo inteiro

**About us**:
**Role**:
We are seeking an experienced and creative AI Digital Content Strategist. You have a deep understanding of content strategy development and are comfortable using AI tools to generate original and curated content in a variety of formats (text, images, video). You will work closely with our clients and team to develop and execute content marketing strategies for both B2B and B2C brands.

**Responsibilities**:

- Develop and execute content marketing strategies that align with business goals and objectives
- Use AI tools to generate original and curated content, including text, images, and video
- Oversee the content marketing lifecycle, from ideation to creation, to distribution and analysis
- Work with a digital media marketer to oversee the distribution and promotion of content across multiple channels
- Understand analytics to inform the content development process and optimize content for maximum reach and engagement
- Be a strategic thinker, able to understand different industries, verticals, sectors, and types of businesses
- Collaborate with internal teams and external clients to ensure content is effective
- Stay up-to-date with the latest trends and best practices in digital marketing and content creation
- Manage and mentor junior team members

**Qualifications**:

- Bachelor's degree in Marketing, Communications, or a related field
- 2+ years of experience in digital content strategy
- Excited to use AI tools for content generation
- Strong understanding of content marketing best practices and strategies
- Proven ability to analyze data and use insights to inform content strategy
- Excellent communication and collaboration skills
- Ability to manage and mentor junior team members
- Comfortable working in a fast-paced environment and managing multiple projects simultaneously
- Experience working with B2B and B2C brands across a variety of industries and sectors
- Professional level English skills (written, verbal)

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