Digital Analytics Expert

6 meses atrás


Lisboa, Portugal Vodafone Tempo inteiro

**What's in it for you**:
The Digital Analytics Expert will support functional areas across Vodafone and generate insights by supporting fact-based decision making using business data. This includes implementing and managing data elaboration flows with a view to provide KPIs, metrics, trends and visual (digital) storyboards using a variety of technologies and analytical techniques. Working with the operational teams to target areas of opportunity or improvement and maximise business value through combining web based analytics and data warehousing to enable profound insights. The role may require the importing, cleaning, transforming, validating or modelling of data with the purpose of understanding or making conclusions from the data for decision-making purposes. Typically reports to the Chapter Lead.

**What you'll do**:

- Specifies tracking in web and app journeys and validates implementation
- Configures tag manager, analytics collector and other tools to maximize integration and data collection
- Monitorizes data quality and processes
- Performs analyses and gives insights
- Prepares A/B tests and personalizations to improve customer journeys

**Who you are**:

- Academic Background in Math, Engineering, Management or Economy
- At least 2 years of experience in a similar role, and familiar with data processes, scripting and integration, and campaign optimization
- Familiar with Google Tag Manager, and programming skills, namely Javascript, web scripting, SQL and Python, and overall Excel and Databases
- Big plus - previous experience in Google Cloud Platform (GCP)
- Autonomous and organized person
- Fluent in English and Portuguese

**Who we are**:
**Not a perfect fit?**:
**Together we can**:


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