Senior Digital Analytics Strategist
4 semanas atrás
Company Overview
VML is a global leader in digital marketing and advertising, with over 30,000 employees across 150+ offices worldwide. Our mission is to help clients achieve their business goals through innovative and data-driven solutions.
About the Role
We are seeking an experienced Lead Insight Analyst to join our Data Analytics team on a permanent basis. As a key member of our team, you will be responsible for analyzing large datasets to provide actionable insights and recommendations to our clients.
Your Key Responsibilities:
- Shaping and delivering large analytics programs of work to drive business growth for our clients
- Creating measurement plans that identify customer behavior to be tracked
- Establishing detailed reporting and visualizations to help clients understand their digital channel performance
- Using measurement tools to analyze digital user behaviors in detail
- Presenting findings to senior-level client stakeholders and helping them understand the implications for their business
- Working closely with internal teams to inform website and app development
- Providing training and support to clients on analytics best practices
Your Skills and Qualifications:
- Extensive experience working as a Lead Analyst providing insight in an ecommerce setting
- Advanced knowledge of analytics tools such as Google Analytics and Adobe Analytics
- Numerical skills in using Excel to analyze data
- Previous experience supporting junior team members
- Highly proficient in Microsoft Word and PowerPoint
What We Offer:
- A competitive salary of €85,000 - €110,000 per annum, depending on experience
- A comprehensive benefits package including hybrid working, social events, training opportunities, and more
- The opportunity to work with leading brands and retailers on high-profile projects
- Ongoing career development and growth opportunities
About VML
VML is a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With over 4,200 experts in 55 operational centers across 34 countries, our capabilities span the entire buying journey from customer acquisition, through engagement, to conversion and loyalty, driving multi-channel growth for world-leading brands.
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