CRM Services Development Team Lead
3 semanas atrás
We are recruiting for the Shared Services Center of a multinational, leader in the global food retail sector:
Nestlé Business Services.
They are currently looking to strengthen their team with a **CRM Services Development Lead **(M/F) for the region of** Linda-a-Velha, Oeiras, Lisbon.**
The main responsibilities of the CRM Services Development Lead are to** lead a team in order to become the main driver of CRM Services **evolution among key stakeholders, continuously innovate (in terms of services, activities, processes, skills, capabilities and tools), promote CRM related service line best practices with the company operation teams across centers, pilot new services, and support the delivery of CRM solutions with the help of the Operations.
**The expertise in areas of CMS, Consumer Journey, benchmarking, reporting and insights for CRM** will allow to interact with existing and potential partners to build trusted partnerships and services. This person will be able to understand business needs (expressed or not) and map them to our services.
**Main responsibilities**:
- Develop relationships with key internal (Group Marketing, Category leads, IT, IBS Operations) and external (agencies) stakeholders
- Represent CRM services within Group Marketing function
- Develop pre-sales materials including business cases and best practices
- Lead the engagement for of projects leveraging newly created service line(s) as well as complex/global projects
- Capture learnings and improvement areas and monitor satisfaction for new activities
- Understand business needs and identify potential new above market activities
- Develop scope of CRM service capabilities around Campaign Management tool, Consumer Journeys, SMS
- Identify service gaps and improvements based on internal business needs and feedbacks
- Co-create CRM services evolution roadmap with Group Marketing
- Identify innovation opportunities and synergies between vendors/tools and the company to build new services
- Design, build and pilot the new service lines for CRM service (Deliverables include detailed process flow, Standard Operation Procedures, training material, activities/effort mapping,...)
- Ability to continuously identify improvement opportunities demonstrating accuracy and looking for ways to improve and promote quality
**Ideal Profile**:
- +5 years digital and website experience either at an agency or in a CPG company.
- Ability to work with remote stakeholders in a multi-cultural environment.
- Strong communication and interpersonal skills, ability to communicate across multiple reporting levels
- Experience in JavaScript.
- Hands-on experience with CMT and CRM tools such as Eloqua Adobe Campaign, Salesforce Marketing Cloud or Eloqua.
**We offer**:
- Direct contract with our client.
- Competitive salary and annual bonus according to your performance.
- Flex Benefits - you can chose what benefit is more suitable to you.
- Hybrid work schedule.
- Career progression and possibilities for International Career.
- Initial and continuing training.
**We're waiting for you
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