Head of Marketing

2 semanas atrás

Porto, Portugal Platforme Tempo inteiro

**About us**

PlatformE is a Portuguese technology company founded in 2015, counting Farfetch's founder and CEO José Neves and Net-A-Porter founder Natalie Massenet among its founders and investors. Headquartered in the heart of Porto, with offices in London, currently counts 40+ employees.Our technology brings a new way for people to perceive, customize and buy across several channels (e-commerce, retail, and embed experiences, among others). In addition to it, Platforme is defining new standards and processes across all supply chains in order to fully enable made-to-order production.We have worked with over 25 brands from several industries, including the two largest luxury groups worldwide (Kering and LVMH) which agglomerate well-known brands such as Hermès, Gucci, Dior, Fendi, Ermenegildo Zegna, Sergio Rossi, Emilio Pucci, and Nicholas Kirkwood.Being a product company, we pride ourselves on delivering polished products and never compromise on quality. This means that we highly value great customer interactions, and not only technological excellence, which we deliver early by nurturing a constant flow of new ideas.

**Job brief**

We are seeking a dynamic Head of Marketing to take charge of all marketing initiatives, including social media, digital campaigns, advertising, and creative projects.

As the Head of Marketing, you will be responsible for creating strategic plans to establish and enhance our brand presence, allocating resources to different projects, and setting both short-term and long-term goals for the department.

We are looking for a talented marketing strategist who can inspire team members and drive success. In this role, you will lead our Marketing department to maximize profitability and enhance competitiveness in the fashion tech market.

If you are a visionary leader with a passion for marketing and innovative technology, we invite you to join our team and make a significant impact.

**Responsibilities**
- Manage conception, development, and implementation of marketing plans and strategy for Marketing team, including Digital, Paid and Creative that positively impacts awareness and pipeline growth
- Coordinate sales and marketing efforts to generate leads and identify opportunities to reach new market segments
- Understand key performance metrics and tracking tools for market research, forecasts, competitor analyses, campaign results, and consumer trends, and translate results into actionable insights for marketing team
- Ensure our brand message is strong and consistent across all channels and marketing efforts (events, campaigns, web pages and promotional material)
- Set, monitor and report on team goals
- Prepare and manage monthly, quarterly and annual budgets for the Marketing department
- Participate in the quarterly and annual planning of company objectives

**Requirements and skills**
- Proven 5+ years of experience as Head of Marketing, Marketing Manager, Director of Marketing or a similar role, preferably within Tech industry
- Excellent leadership, communication, and decision-making skills
- Experience running successful marketing campaigns
- Strong analytical skills
- BSc or MSc in Marketing or relevant field

**Perks**
- Stock options plan
- Quarterly Bonus
- Paid Monthly Public Transport Pass or Parking Fee
- Extra vacation days
- Equipment Voucher
- Language Courses
- Employee Assistance Program (EAP)
- Bulletproof healthcare insurance
- Free Gym membership
- The rare mix of a small team in a highly funded company
- Tech-savvy team that's constantly trying to push the envelope
- A highly collaborative environment that enables autonomy
- Fully equipped kitchen with snacks, drinks, fresh fruit... and coffee or tea
- Vibrant, young, and informal office, located in trendy downtown Porto
- Few steps away from all public transportation services (train, metro, bus)
- Hybrid workplace model

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