Head of Brand Marketing and Communications

Há 6 dias


Lisboa, Portugal Phiture Tempo inteiro

Where your expertise is neededAUTODOC is the largest and fastest growing auto parts ecommerce platform in Europe. Present across 27 countries with around 5,000 employees, AUTODOC generated revenue of over €1.3 billion in 2023, supplying more than 7.4 million active customers with its 5.8 million vehicle parts and accessories for car, truck, and motorcycle brands. Curious minds, adventurous experts and tech-savvy professionals - one team, one billion euros revenue. Catch the rideWhat we’re looking forThe Head of Brand Marketing and Communications develops and executes comprehensive strategies to enhance the brand's identity and positioning. This role involves leveraging the 4Ps (Product, Price, Place, Promotion), managing advertising campaigns, overseeing public relations, and ensuring consistent messaging across all channels. The position also entails conducting internal and external marketing analyses to drive brand awareness, customer engagement, and business growth.ResponsibilitiesConduct Marketing Analysis (Internal and External)Conduct comprehensive market and competitive analysis by segments, countries, and industry trends to assess growth potential.Identify priority development directions and integrate these insights into the company’s strategic planning.Prepare regular reports on strategic marketing KPIs, competitive activities, and market benchmark.Brand ManagementDevelop and enhance the product portfolio based on market demands and client feedback.Identify growth opportunities and strategic priorities for brand development using the 4P framework (Product, Price, Place, Promotion).Manage brand perception, including monitoring reputation and analyzing customer feedbackOversee Advertising and Promotional CampaignsDevelop multi-channel brand promotion strategies utilizing content marketing, influencer engagement, and integration of traditional and digital channels.Manage internal and external brand communications to boost brand appeal and recognition.Organize marketing activities to strengthen brand positioning and increase customer loyalty. Optimize campaigns to drive customer acquisition and retentionMonitor and Analyze Brand PerformanceTrack key performance metrics to assess the effectiveness of branding initiatives.Develop and present regular performance reports to the executive team.Create and Manage Content Across Sales ChannelsOversee the development and distribution of engaging content tailored to various sales channels.Ensure content is consistent with brand voice and strategy for optimal audience engagement.Manage and Develop the Brand Marketing and Communications TeamLead and mentor the marketing and communications team to achieve strategic goals.Foster a collaborative and innovative team environment to drive high performance.Job Requirements and Skills9+ Years of Experience in brand management or a closely related role.Significant experience in developing and implementing successful brand strategies.Experience designing and managing multi-channel advertising and promotional campaigns.Proven success in driving customer acquisition and retention through targeted marketing efforts.Experience overseeing the creation and distribution of content tailored to various sales channels.Bachelor’s Degree in Marketing, or a related field.Proven Experience in brand marketing, preferably within the automotive spare parts, non-food FMCG or retail sector.Strong Analytical Skills with the ability to conduct detailed market and competitive analysis.Excellent Project Management Skills with a track record of successfully developing Brands.Exceptional Communication and Interpersonal Skills for effective collaboration with cross-functional teams and stakeholders.English C1 (min B2)Will be niceAdvanced Degree (MBA or equivalent) in a relevant field.Familiarity with E-commerce Marketplaces and B2B sales channels.Ability to Innovate and drive product improvements based on market feedback and trendsAbility to use market insights to make informed strategic decisions.Perks at workCompetitive salaries based on your professional experienceAnnual vacation of 22 working days and 1 additional day off on your birthdayMeals Allowance Healthcare InsuranceMental Wellbeing ProgramAUTODOC Corporate DiscountOpportunities for advancement, further trainings (over 650 courses on soft and hard skills on our e-learning platform) and coachingFree English and German language classesReferral Program with attractive incentivesFlexible working hours and hybrid workFast growing international company with stable employmentWe celebrate diversity and are committed to building teams that represent a variety of backgrounds, perspectives and skills. All employment is decided on the basis of qualifications, merit and business need.
#J-18808-Ljbffr



  • Lisboa, Portugal Phiture Tempo inteiro

    .Where your expertise is neededAUTODOC is the largest and fastest growing auto parts ecommerce platform in Europe. Present across 27 countries with around 5,000 employees, AUTODOC generated revenue of over €1.3 billion in 2023, supplying more than 7.4 million active customers with its 5.8 million vehicle parts and accessories for car, truck, and motorcycle...


  • Lisboa, Portugal Phiture Tempo inteiro

    .Where your expertise is needed AUTODOC is the largest and fastest growing auto parts ecommerce platform in Europe. Present across 27 countries with around 5,000 employees, AUTODOC generated revenue of over €1.3 billion in 2023, supplying more than 7.4 million active customers with its 5.8 million vehicle parts and accessories for car, truck, and...


  • Lisboa, Portugal Phiture Tempo inteiro

    Where your expertise is neededAUTODOC is the largest and fastest growing auto parts ecommerce platform in Europe. Present across 27 countries with around 5,000 employees, AUTODOC generated revenue of over €1.3 billion in 2023, supplying more than 7.4 million active customers with its 5.8 million vehicle parts and accessories for car, truck, and motorcycle...


  • Lisboa, Portugal AUTODOC Tempo inteiro

    **Where your expertise is needed**: AUTODOC is the largest and fastest growing auto parts ecommerce platform in Europe. Present across 27 countries with around 5,000 employees, AUTODOC generated revenue of over €1.3 billion in 2023, supplying more than 7.4 million active customers with its 5.8 million vehicle parts and accessories for car, truck, and...


  • Lisboa, Portugal Phiture Tempo inteiro

    Where your expertise is neededAUTODOC is the largest and fastest growing auto parts ecommerce platform in Europe. Present across 27 countries with around 5,000 employees, AUTODOC generated revenue of over €1.3 billion in 2023, supplying more than 7.4 million active customers with its 5.8 million vehicle parts and accessories for car, truck, and motorcycle...

  • Head of Brand

    7 meses atrás


    Lisboa, Portugal Zumub Tempo inteiro

    We are seeking a dynamic and experienced professional to join our team as the Head of Brand. As the Head of Brand, you will lead multiple teams including Content and Design, while also directly impacting Affiliates and Influencer Marketing, Partnerships, and Product. You will play a crucial role in shaping and executing Zumub's brand strategy, ensuring...

  • Head of Brand

    7 meses atrás


    Lisboa, Portugal Zumub Tempo inteiro

    We are seeking a dynamic and experienced professional to join our team as the Head of Brand. As the Head of Brand, you will lead multiple teams including Content and Design, while also directly impacting Affiliates and Influencer Marketing, Partnerships, and Product. You will play a crucial role in shaping and executing Zumub's brand strategy, ensuring...


  • Lisboa, Lisboa, Portugal Michael Page Tempo inteiro

    Company Overview: We are seeking an innovative and results-driven Head of Digital Communications to join our team at Michael Page. As a leading international Crypto project, we are looking to revamp our brand and create a compelling social media presence.Salary: The estimated salary for this role is £80,000 - £110,000 per annum, depending on experience.Job...

  • Head Of Marketing

    1 dia atrás


    Lisboa, Portugal Buscojobs Portugal Tempo inteiro

    Head of Brand Marketing and CommunicationsPhiture15/12/2024Head of Brand Marketing and CommunicationsLisboa, Lisboa Lisboa Phiture 15/12/2024Where your expertise is needed AUTODOC is the largest and fastest growing auto parts ecommerce platform in Europe. Present across 27 countries with around 5,000 employees, AUTODOC generated revenu...Head of...

  • Head Of Marketing

    1 semana atrás


    Lisboa, Portugal Phiture Tempo inteiro

    .Hiire is helping Ethiack to hire their Head of Marketing. About Ethiack: Ethiack is a fast-growing, fully remote cybersecurity startup. Our continuous pentesting solution detects vulnerabilities with 99.5% accuracy and has an impactful vulnerability rate above 20%. This translates into a more robust security posture and productivity gains for security...

  • Head Of Marketing

    2 semanas atrás


    Lisboa, Portugal Phiture Tempo inteiro

    .Hiire is helping Ethiack to hire their Head of Marketing.About Ethiack:Ethiack is a fast-growing, fully remote cybersecurity startup. Our continuous pentesting solution detects vulnerabilities with 99.5% accuracy and has an impactful vulnerability rate above 20%. This translates into a more robust security posture and productivity gains for security teams....


  • Lisboa, Lisboa, Portugal Kemin Tempo inteiro

    Company OverviewKemin Health is a leading provider of specialty ingredients for the global feed, food, health, nutrition, beauty, and textile markets. With over 50 years of experience in using applied science to improve quality of life, Kemin maintains top-of-the-line manufacturing facilities and operates in over 90 countries.SalaryWe offer a competitive...

  • Head Of Marketing

    3 meses atrás


    Lisboa, Portugal Human Factor Ltd Tempo inteiro

    .Executive Level: We are a vigorous team of professionals specialized in providing premium executive search and assessment experience to the business world. Among the various industries we recruit for, we are exclusively retained to find a Head of Marketing for our partner, Pricefox.Gr, leader in its sector, an innovative price comparison platform for...

  • Head Of Marketing

    3 meses atrás


    Lisboa, Portugal Human Factor Ltd Tempo inteiro

    .Executive Level: We are a vigorous team of professionals specialized in providing premium executive search and assessment experience to the business world. Among the various industries we recruit for, we are exclusively retained to find a Head of Marketing for our partner, Pricefox.Gr, leader in its sector, an innovative price comparison platform for...

  • Head of Marketing

    2 semanas atrás


    Lisboa, Portugal Hiire Tempo inteiro

    Hiire is helping Ethiack to hire their Head of Marketing. **About Ethiack**: Ethiack is a fast-growing, fully remote cybersecurity startup. Our continuous pentesting solution detects vulnerabilities with 99.5% accuracy and has an impactful vulnerability rate above 20%. This translates into a more robust security posture and productivity gains for security...

  • Head Of Marketing

    2 semanas atrás


    Lisboa, Portugal Phiture Tempo inteiro

    Hiire is helping Ethiack to hire their Head of Marketing.About Ethiack:Ethiack is a fast-growing, fully remote cybersecurity startup. Our continuous pentesting solution detects vulnerabilities with 99.5% accuracy and has an impactful vulnerability rate above 20%. This translates into a more robust security posture and productivity gains for security teams....

  • Head of Marketing

    6 meses atrás


    Lisboa, Portugal PTC Group Tempo inteiro

    **About the job Head of Marketing**: **Our client is a leading e-commerce brand, in Portugal and is expanding across Europe. Their dedicated team continuously innovates, striving to deliver top-quality products that have a positive impact on their customers' lives. This commitment has led to a remarkable growth of over 50% per year in recent times.** Our...

  • Senior Brand

    3 meses atrás


    Lisboa, Portugal Devoteam Tempo inteiro

    At Devoteam, we believe that technology with strong human values can actively drive change for the better. Discover how Tech for People unlocks the future, creating a positive impact on the people and the world around us. We are a global leading player in Digital Transformation for leading organisations across EMEA, with a revenue of €1B. We believe in...


  • Lisboa, Lisboa, Portugal Buscojobs Portugal Tempo inteiro

    Job Title: Chief Marketing and Communications OfficerAbout Us: Usercentrics is a global leader in data privacy and marketing solutions. We believe there's no need for a trade-off between growth and compliance. Our vision is to unlock the potential of data privacy, empowering a thriving digital ecosystem. We work with companies to create a healthy balance...


  • Lisboa, Portugal Novasyte Tempo inteiro

    This is an exciting opportunity to join IQVIA and its fast-growing Language Solutions division in a key moment of its development. IQVIA Translation Services has been delivering leading solutions to the clinical world and is now on its way to become a global leader in language solutions for Life Sciences. As part of the commercial team, the Marketing...