Digital Marketing Strategist
Há 1 mês
About Whr Global Consulting
We are seeking a skilled Digital Marketing Strategist to oversee and implement our digital marketing strategy, enhancing our online presence and driving traffic.
Key Responsibilities:
- Strategic Development & Execution: Develop and execute strategies to increase online traffic, manage and optimize digital marketing campaigns across multiple channels, plan and execute social media strategies, and manage online brand and product campaigns.
- Website Management & Optimization: Oversee website redesign and improvement, focusing on usability, design, content, and conversion rates, track and analyze website traffic and conversions, implementing necessary improvements.
- Content Development & SEO: Develop high-quality, SEO-optimized content for online platforms, manage relationships with other websites for quality backlinks, utilize keywords effectively to improve search engine visibility.
- Campaign Management & Analytics: Plan and control the budget for all digital marketing activities, evaluate customer research, market conditions, and competitor data to refine strategies, monitor and analyze campaign performance.
- Email Marketing: Design and execute email campaigns, integrating with other digital channels, manage email lists, segment audiences, and track campaign performance.
- Social Media Management: Develop and maintain social media profiles, craft and share engaging content, monitor interactions, and manage the company's online reputation.
- Reputation Management: Monitor and respond to online reviews, comments, and feedback, highlight positive comments, and manage negative feedback to maintain a positive brand image.
Requirements:
- Bachelor's degree in Marketing or a related field.
- Certification in SEO SEM or an equivalent is preferred.
- Proven experience managing PPC, SEO, and affiliate marketing programs.
- Strong understanding of current digital marketing concepts, strategies, and best practices.
- Experience in e-commerce, SEO, PPC, email marketing, and social media management.
- Previous experience in a similar digital marketing role, with a track record of driving online growth.
Salary Range: PHP 50,000 - PHP 60,000 (gross pay)
Benefits:
- Health Maintenance Organization (HMO) coverage up to PHP 100,000 available upon regularization.
- Leave credits include sick leave, vacation leave, birthday leave.
- Financial assistance during probationary employment and regular employment.
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