Digital Marketing Strategist for Consumer Brands

Há 16 horas


Braga, Braga, Portugal Buscojobs Portugal Tempo inteiro
About the Role

We are seeking a skilled Digital Marketing Strategist to join our team in Lisbon. As a CRM Expert, you will play a key role in developing and implementing CRM programs that drive business results for Nestle's Consumer brands.

Responsibilities:
  • Develop and execute CRM strategies for local markets, focusing on patient, caregiver, and consumer engagement
  • Leverage data capture capabilities to identify segments and create targeted CRM journeys
  • Collaborate with brand and digital teams to source content and develop assets for CRM campaigns
  • Drive the development of CRM campaign templates and coordinate execution with Nestle IMS CRM Services
  • Monitor and evaluate CRM program performance using pre-defined KPIs
Requirements:
  • Over 5 years of experience in digital marketing/eBusiness, preferably with experience working on marketing communications for Consumer brands
  • Solid experience in project management and stakeholder management in a multinational environment
  • End-to-end experience in developing and implementing CRM programs
  • Excellent communication, coordination, and problem-solving skills
  • Ability to analyze campaign performance data and provide recommendations based on insights
What We Offer:
  • Development of expertise in Nestle's Shared Services Business
  • Immersion in a culturally diverse team
  • Local and International Exposure
  • Flexible working environment
  • Engagement and wellbeing activities
  • Competitive salary: €60,000 - €80,000 per annum, depending on experience
  • Annual bonus according to performance
  • Flex Benefits, including health insurance and retirement plan
  • Free coffee and company equipment


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