Visual Merchandising Specialist
Há 3 dias
About the Job: As a member of the Marketing Department in a context of business growth and transformation, you will have the opportunity to work on enhancing the brand's presence and customer experience at retail points. This role requires strong coordination skills to ensure seamless execution of marketing and promotional activities.
Key Responsibilities:
- Coordinate and manage marketing activations as defined by the Marketing Director for each retailer, ensuring timely and effective execution.
- Ensure the retail team is equipped with all necessary tools and materials for each project to maximize sales opportunities.
- Supply all Point of Sale (POS) materials to enhance the customer experience and promote brand engagement.
- Analyze Return on Investment (ROI) and Key Performance Indicators (KPIs) for all trade activations to assess effectiveness and guide future strategies.
Visual Merchandising:
- Support the management and adaptation of planograms, ensuring that all visual elements at POS are displayed according to global guidelines.
- Assist in coordinating suppliers throughout the design, production, and implementation process of all visual merchandising elements at POS.
- Support the development of visual merchandising guidelines, ensuring alignment with the brand's corporate guidelines across all channels.
- Work closely with teams to coordinate and execute local events and promotions, enhancing brand visibility and customer engagement.
- Participate in the creation of technical drawings and conceptual designs for merchandising elements such as glorifiers, windows, product boards, and podiums.
Requirements:
- Bachelor's Degree in Business Administration.
- At least 3 years experience in Trade Marketing coordinating installations and visual displays.
- Result-driven profile with multitask capacity to manage several projects at the same time and a keen eye on detail.
- A willingness to roll up sleeves to get things done.
- You speak Portuguese and English.
- Proficient in Office 365, IWD & SketchUp.
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