Digital Marketing Technology Strategist
Há 1 mês
**Company Overview:**
Zendesk, Inc. is a leading provider of customer service software that helps businesses deliver exceptional customer experiences.
Salary: $120,000 - $180,000 per year, depending on experience.
**Job Description:**
We are seeking a skilled Digital Marketing Technology Strategist to join our Marketing Technology team. This role will involve coordinating and managing the marketing technology suite supporting our Digital and Performance Marketing teams.
This role requires a strong understanding of digital and performance marketing strategies and how technology supports these initiatives. The ideal candidate will have experience in managing marketing technology platforms and tools, with a focus on optimization and scalability.
The successful candidate will develop and implement a comprehensive marketing technology strategy that aligns with our digital and performance marketing objectives. This will involve taking the lead on key digital and performance marketing technology tools, ensuring they are integrated, optimized, and leveraged to their full potential.
The Digital Marketing Technology Strategist will also conduct regular audits of the marketing technology stack to find opportunities for improvement, cost savings, and system upgrades. Additionally, they will drive vendor management activities, including contract negotiations, renewals, and ongoing collaboration with platform owners critical to digital and performance marketing success.
**Required Skills and Qualifications:**
- Bachelor's degree or equivalent experience in Marketing, Information Technology, Business Administration, or a related field.
- Demonstrated ability in a tech-focused marketing role, with a consistent record of managing marketing technology platforms and tools.
- Visionary attitude with the ability to create and implement strategic roadmaps for marketing technology.
- Strong understanding of digital, performance, or growth marketing strategies and how technology supports these initiatives.
- Excellent analytical skills, with the ability to translate data into actionable insights.
**Benefits:**
Zendesk offers a comprehensive benefits package, including medical, dental, and vision insurance, 401(k) matching, and generous paid time off.
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