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Digital E-commerce Strategist
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About the Company: Tucketts is a rapidly growing e-commerce brand with a strong presence in the Shopify ecosystem and on Amazon. This women-owned company is dedicated to promoting foot health and wellness through a unique range of socks and foot care products.
Mission Statement: Empower individuals to prioritize their foot health while making a positive social impact through ethical manufacturing practices, sustainability, and fair labor practices.
The Role: As a Digital E-commerce Strategist, you will leverage our customer base to boost sales and expand our social media reach. You will develop our Shopify brand through targeted e-commerce promotions, email marketing, and digital campaigns, with the goal of doubling our sales and customer base.
Key Responsibilities:
- Devise and implement strategies to achieve ambitious sales targets and customer acquisition goals.
- Develop and execute digital marketing campaigns, including email marketing, social media, SEO, and PPC, to drive traffic and increase conversions.
- Continuously analyze and optimize the website for user experience, performance, and conversion rates, implementing A/B testing and analytics to inform decisions.
- Optimize our social media channels and influencers to amplify brand messaging and drive conversions.
- Execute compelling e-commerce promotions that resonate with our target audience.
- Develop and execute effective email marketing campaigns to nurture customer relationships and drive repeat purchases.
- Manage and optimize advertising campaigns on Meta, Google Ads, TikTok, Pinterest, and other relevant social media platforms.
Salary: $85,000 - $110,000 per year (estimated)
Benefits: The salary for this role is estimated based on industry standards and location. As a remote employee, you will have the flexibility to work from anywhere and enjoy a healthy work-life balance. You will also be part of a dynamic team that values collaboration, innovation, and growth.
Why Work with Us? At Scale Jet, we are passionate about empowering individuals to prioritize their foot health and well-being. We believe in the importance of sustainability, fair labor practices, and giving back to the community. If you share our values and are looking for a challenging and rewarding role, apply today