Digital Business Strategist
Há 6 dias
About the Opportunity
We are seeking a highly skilled Senior Digital Insight Analyst to join our Customer Insight and Activation team (CIA) at VML South Africa. As a Senior Insight Analyst, you will play a key role in shaping the digital and business strategies of leading brands and retailers by providing actionable insights and recommendations.
Responsibilities:
- Develop comprehensive measurement plans to track customer behaviour across various digital channels.
- Create detailed reporting and visualisations to help clients understand their digital channel performance.
- Analyse visitor behaviour using various analytics tools, such as Google Analytics and Adobe Analytics, to gain valuable insights.
- Present findings to senior-level client stakeholders and provide recommendations for business growth.
- Collaborate with internal CX and Design teams to inform website and app development.
- Provide exceptional support to junior team members and answer client queries.
Requirements:
- Extensive experience working as an analyst in ecommerce settings (client or agency).
- Advanced practical knowledge of analytics tools and techniques.
- Numerical aptitude in data analysis using Excel (or similar).
- Proven track record of delivering large insight projects for leading B2B and B2C organisations.
What We Offer
In addition to the opportunity to work with exciting brands, we prioritise career development and offer a range of benefits, including hybrid working, social events, training opportunities, medical insurance, life assurance, meal cards, and more. Our talented people are what makes VML Enterprise Solutions what we are.
Compensation Package:
We offer a competitive compensation package that includes an estimated salary of R800,000 - R1,000,000 per annum, depending on experience. This is a full-time position based in Johannesburg, South Africa. If you are a motivated and detail-oriented individual with excellent analytical skills, please submit your application.
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