Marketing Director

Há 1 mês

Lisboa, Lisboa, Portugal Sensei Tempo inteiro
About Sensei

Sensei is a pioneering retail technology company that's revolutionizing the way people shop. Our mission is to create a seamless and automated retail experience that's both pleasant for shoppers and efficient for retailers.

Job Title: Head of Marketing

We're seeking a seasoned marketing professional to lead our marketing and growth efforts. As a Head of Marketing, you will be responsible for all aspects of marketing and growth, including brand marketing, social media, community, SEO, product marketing, public relations, and communications.

Main Responsibilities:
  • Report directly to the CEO with periodic insights, metrics, and updates to drive brand exposure, while syncing with all the other teams for a fast-paced aligned execution.
  • Conceptualize and implement Sensei's marketing strategy and roadmap, while translating concepts into actionable quarterly objectives aligned with the overall business strategy.
  • Hire, lead, and manage a team with the overall planning, development, and alignment of Sensei's presence and brand across our suite of solutions to increase salience for our customers, partners, investors, and press.
  • Establish clear guidelines for brand identity and ensure brand consistency across all outlets.
  • Work with Product, Growth, and Operations teams to further develop our go-to-market strategy.
  • Be a strategic thought partner with the leadership team, working closely with Product and Growth teams.
  • Articulate external partners to secure key processes with quality (e.g., Social Media, Website).
What Success Looks Like After 6 Months on the Job

You have contributed directly to making Sensei a solid and internationally recognized brand. You have coordinated our creative team to build relevant and high-quality content targeting clients, investors, media, and the general public. You have defined a clear marketing plan for Sensei and have executed high-priority quick wins. You have significantly improved KPIs that were defined between you and the executive team.

You'll Thrive in This Role If You Have:
  • 5+ years of experience in building and executing marketing initiatives, preferably within a B2B SaaS context with a hardware/initial setup component.
  • Experience building and leading a team of 5+ employees.
  • Data-driven and passionate in identifying new opportunities and best ROI on different marketing initiatives.
  • Excellent verbal and written communication skills and the ability to collaborate with individuals across a variety of functions.
  • Experience working with external agencies and freelancers and how to successfully manage them.
  • A self-starter with initiative and drive, capable of executing rapidly with limited strategic direction.

At Sensei, we believe happy people are better at work, and so we want to make sure our people have time to do the things they like the most.

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