Strategic Marketing Professional
1 dia atrás
We are seeking a highly skilled Marketing Manager to lead our marketing efforts at Viceroy at Ombria Resort.
Key Responsibilities- Marketing Strategy Development: Support, develop, and implement comprehensive marketing strategies to promote the hotel's brand, experiences, services, and amenities.
- Content Creation & Distribution: Lead the development of engaging and on-brand creative content for digital and offline channels, including social media, email campaigns, website, and print materials.
- Multi-Channel Marketing Execution: Oversee the execution of marketing campaigns across multiple platforms, including social media, email marketing, SEO, and paid media (PPC, display ads, etc.).
- Brand Management & Positioning: Maintain and enhance the hotel's brand identity through cohesive messaging, ensuring it aligns with core values and market positioning.
- Revenue Growth & Performance Tracking: Collaborate with the sales and revenue management teams to design and implement campaigns that target specific market segments and increase booking conversions.
Maintaining a strong online presence, the successful candidate will ensure that all digital channels are optimized for maximum reach and conversion. This includes managing the hotel's social media presence, developing and executing email marketing campaigns, and analyzing data to inform future marketing strategies.
Requirements- Minimum 3-5 years of experience in marketing across the leisure industry
- Fluent in speaking and writing in English and Portuguese language
- Proven track record of managing successful marketing campaigns and achieving measurable results
- Exceptional multi-tasking and project management skills with the ability to handle multiple priorities in a fast-paced environment
- Strong creative skills, with a passion for storytelling and content creation
- Experience with digital marketing tools, social media platforms, and content management systems
- Strong analytical skills and ability to interpret data and metrics to optimize strategies
- Excellent communication and interpersonal skills to work effectively with cross-functional teams
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