Digital Commerce Strategist

Há 1 mês


Porto, Porto, Portugal Metyis Tempo inteiro

About Metyis

Metyis is a forward-thinking firm operating across various industries, providing AI & Data, Digital Commerce, Marketing & Design solutions and Advisory services. Our long-term partnership model brings lasting impact and growth to our business partners and clients through extensive execution capabilities.

Job Overview

We are seeking an E-Commerce Specialist to join our Digital Commerce team. As a key player, you will develop and oversee digital marketing and platform initiatives to ensure seamless shopping experiences for customers and drive online sales.

Responsibilities

  • Conceptualize and implement monthly and quarterly digital sales strategies to drive customer acquisition, retention, and loyalty.
  • Develop and manage the monthly platform promotional calendar for product launches, discounts, and special events in collaboration with operations, merchandise, and marketing teams.
  • Optimize web performance of e-commerce platforms by collaborating with marketing, site merchandise, and operations teams to manage product curations, online promotions, listings, offers, and pricing.
  • Oversee daily and weekly operations of the e-commerce website and mobile app to ensure they are fully functional and user-friendly.
  • Coordinate with design and development teams to enhance the website and app's appearance, UX, and performance.
  • Monitor website/app metrics, including traffic, revenue, conversion rates, cart abandonment, and product enquiries, using data-driven insights to suggest improvements in UI/UX and on-site marketing activities.
  • Use platform data, customer trends, and analytics to create targeted promotions, improve segmentation, and increase personalization on the platform.
  • Work with the data analytics team to generate weekly, monthly, and quarterly reports on sales performance, customer insights, and campaign outcomes.
  • In collaboration with the CRM specialist, design and implement loyalty initiatives to improve customer engagement and retention.

Requirements

To succeed in this role, you should have:

  • 3-4 years of experience in e-commerce management, digital marketing, and related areas.
  • Proficiency with e-commerce platforms such as Shopify, Salesforce, Magento, etc.
  • Experience with web analytics and digital marketing tools (Google Analytics, Google AdWords, Meta Business Manager, Google Merchant Center, etc).
  • Knowledge of SEO, Paid Marketing, Marketing automation tools.
  • Strong organizational skills and experience collaborating and managing teams across functions.
  • Ability to interpret data, draw insights, and make data-driven decisions.
  • Excellent written and verbal communication skills.

Compensation

The estimated salary for this role is $85,000 per year, based on industry standards and market conditions.


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