Marketing Associate
1 dia atrás
We are looking for an enthusiastic and creative Marketing Associate to join our Marketing Team in Portugal. This exciting role will allow you to play a key part in the growth of FREE NOW to become the local Super Multi Mobility App.
Reporting to our Head of Marketing Portugal, this is an excellent opportunity to join a highly motivated team at an exciting growth stage.
**Your responsibilities**:
- Support the Head of Marketing on the development of all BTL activities; Partnerships, Events, Street activations, Sponsorships and Influencers. across both passenger and driver.
- Lead the implementation of local strategies including development of content and in house creative that is on brand and in line with communications hierarchies.
- Own our social media channels and manage the agency. Take great diligence and pride in being both a caretaker of the channels, as well as the representative voice.
- Manage the available budget, its allocation and the expected return.
- Follow the daily trends and leverage the concepts to create best out of it in terms of reaction & engagement for the brand.
- Ensure brand guardianship is adhered to as well as excellence and consistency across every communication.
- Contribute to the delivery of key commercial KPIs such as rides, revenue, base engagement and customer acquisition.
- Find and negotiate the best deals with partners, events organizers and influencers.
- Use data and insights to develop campaigns with a view of continuous optimization and learning.
- Develop, review and maintain marketing processes to ensure ongoing efficiency of operations.
- Drive efficiencies through regular A/B testing, clever segmentation and optimized incentivisation campaigns.
- Manage translations and in app content flows in conjunction with key central teams and stakeholders.
- Lead on all product marketing communications across driver and passenger customer bases.
**Your profile**:
- At least 3+ years of in-house marketing or agency and content development experience.
- You will have demonstrated good knowledge and understanding of consumer insight and strong interest in staying informed of external trends and opportunities that may affect our brand.
- You are collaborative. You bring great ideas to the table and seek out how to include others to make your ideas even better.
- You have excellent interpersonal and communication skills. The ability to work closely and seamlessly with other team members and cross functional teams.
- You have a proactive, independent and energized approach to working under pressure.
- You like to negotiate and get the best deal.
**Nice to have**:
- Experience in startup companies and/or fast-paced environments.
- Experience working within the mobility sector.
- Product & App marketing experience is a plus.
**Diversity and inclusion**:
- At FREE NOW, we commit to being an equal opportunity employer. We consider qualified applicants regardless of race, religion, national origin, gender, gender identity, sexual orientation, disability or age. We celebrate diversity and have a clear vision: to be the place where a diverse mix of talented people want to come, stay and do their best work. Together with passionate, creative and collaborative colleagues, we are following our purpose of making mobility available for everyone._
**Move like you**
At FREE NOW we have colleagues from over 70 nations We value open communication and welcome everyone as they are. We are all one team and follow the same goals - that's why we share our insights and results to get on track together every month.
Your **wellness and work-life balance** matters to us. We offer trust-based and flexible working hours as well as the option to work from home. In the office, you can enjoy our free drinks and daily fresh fruit. Do you like to be active? Take part in our subsidised gym membership. Bigger plans? Take a sabbatical leave and get out there
Let's grow together We believe in a **transparent career growth **plan, quarterly development sessions with your team lead as well as regular 1:1s to help you thrive For your own ideas, you're welcome to set up initiatives and projects.
**Need a lift? **We offer Udemy e-learning platform, subsidised language classes, internal peer-to-peer trainings and more to support your learning & development opportunities.
**More Benefits?** Monthly mobility budget for FREE NOW rides, quarterly team events, company-wide onboarding days at our HQ in Hamburg, relocation assistance for internationals, birthday-off, kudos and many more
**About FREE NOW**:
FREE NOW is the Mobility Super App with the largest vehicle choice for consumers across Europe. More than 54 million users in 16 markets and in over 170 cities today are already moving freely from A to B by accessing the largest selection of mobility options available in one app.
Through the unique integration of mobility brands and payment services, they can book their nearest taxi, private hire vehi
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