Digital Marketing Specialist

We are currently looking for a **Digital Marketing Specialist** position to work in a fast-moving iGaming environment, where the main goal is to optimize player loyalty according to the needs of our online customers.

Your challenge:
As **Digital Marketing Specialist**, your challenge will be to manage the coordination of the digital marketing strategy. To perform this mission, you will need to:

- Develop and implement digital marketing strategies aligning with the company’s goals.
- Work closely with our agencies to coordinate digital marketing plans.
- Understand the target audience and identify marketing and growth opportunities.
- Create and coordinate campaigns across various digital channels, like Social Media, paid advertising and search engine optimisation.
- Measure and analyse campaigns success using data and analytics tools.
- Understand how ad creative elements perform for each unique advertising goal (traffic, conversions, and engagement).
- Track and analyse primary metrics, revenue and paid ad initiatives weekly and monthly.
- Identify trends and insights and optimize spend and performance based on the insights.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Experiment and implement innovative digital marketing strategies, tools and best practices to improve ROAS consistently.
- Stay up to date with digital marketing trends and new technologies and make recommendations for how the company can stay ahead of the curve.
- Actively solve any possible problems during the development of the marketing plans.
- Coordinate and articulate with Product, CS, Design and PX teams, according to its needs.
- Monthly reporting to Marketing Management.

Your talents:

- Analytical skills - Organized - Reactive
- You have a degree in marketing, communication or digital marketing strategy and have already had the opportunity to develop your skills in digital marketing project management (at least 2 years).
- Any experience in digital marketing is a serious asset.
- You are English and Portuguese proficient and have excellent spelling and writing skills in these two languages.
- You are a good communicator and like to work in a group due to your excellent interpersonal skills, both with your colleagues and the management. You are able to get results thanks to your organizational skills and your sense of diplomacy.
- Your previous employers have recognized your capacity to manage your stress levels. Your analytical skills and intelligence allow you to understand a situation and find adequate solutions.
- You like to be efficient, show initiative and are solution/result oriented.
- You are resourceful, know how to work on your own and are at ease with various IT tools, especially Outlook, Word, Power Point and Excel.
- Experience with digital marketing software and a basic knowledge of HTML are an asset.

Our offer:

- An enriching and valuable experience in a playful sector
- A full
- time contract, with an attractive and dynamic salary package to match your talents and investment.
- A training with professional and passionate colleagues in a fun and challenging environment.
- An experience in a company that is in full expansion and ambitious about its development.

**Tipo de oferta**: Integral/Full-time

**Benefícios**:

- Cartão/Ticket refeição
- Seguro saúde

Horário de trabalho:

- De segunda à sexta-feira
- Turno de 8 horas

Remuneração suplementar:

- Décimo terceiro salário
- Subsídio de Natal