Paid Channel Manager
Há 3 dias
About the client:
The client has been recognized as a global leader in mobility and travel solutions. Over time, it has expanded far beyond traditional car rental services, now offering access to more than 20,000 rental locations worldwide, along with a diverse range of premium options such as luxury and sports car rentals.
As a result of its growth in Portugal, the client is seeking a skilled and detail-oriented Paid Channel Manager.
Job Description:
Monitor and adjust bids, targeting, and creative assets across paid channels to improve key performance indicators (KPIs);
Conversion rates, and sales efficiency;
Budget Management;
Oversee monthly advertising budgets, ensuring effective allocation and maximizing ROI across multiple digital channels;
Data Analysis & Reporting;
Extract, analyze, and interpret performance data to generate actionable insights;
Performance reports, providing valuable feedback to Commercial and Pricing teams;
A/B Testing;
Market & Competitor Analysis;
Implement high-performing elements;
Eye on market trends, consumer behavior, and competitor activities;
Uncover new opportunities or potential challenges in paid media campaigns.
Job Requirements:
Minimum qualifications at the level of a Bachelor's degree in Marketing, Business, or similar;
Minimum of 3 years of professional experience in similar roles;
Experience in na multinational context (Eliminatory);
Experience with Pixels, Google Tag Manager, etc;
Experience with ROAS, CPA, and Sales efficincy;
Advanced knowledge of spoken and written English (mandatory);
Strong analytical skills;
Strong sense of dynamism and organization.
Willingness to travel internationally;
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