Media Operations Manager
2 semanas atrás
Role Overview
The Media Operations Manager is responsible for ensuring operational excellence, workflow efficiency, and delivery quality across all campaign pods within the UK partner division. Oversee the systems, processes, and people that keep performance marketing running smoothly ensuring campaigns are built, optimised, QA'd, and reported on to the highest standard.
This is a senior, cross-functional role that works closely with the Client Partnership Lead, Paid Performance Lead, and managing the Account Manager/Pod Managers to manage capacity, delivery, QA, and reporting across multiple brands and markets.
Key Responsibilities
Operational Management & Workflow
- Oversee the end-to-end operational workflow across all campaign pods (Social + Google).
- Design, document, and continuously improve systems and delivery frameworks that ensure consistent quality and scalability.
- Manage resource allocation, workload balancing, and timelines across teams to maintain efficient delivery.
- Ensure processes are followed and updated for campaign setup, QA, optimisation, and reporting.
- Own and manage Asana (or equivalent) for delivery tracking, dependencies, and progress visibility.
- Collaborate with the Paid Performance Lead and Client Partnership Lead to ensure delivery excellence and commercial efficiency.
- Report to the Division Lead on operational performance, delivery quality, risks, and improvement initiatives.
- Lead quality assurance across all campaign builds, ad setups, optimisations, and reports.
- Work with the Paid Performance Lead to standardise best practices, naming conventions, and campaign structures.
- Support campaign pacing and budget reconciliation processes across all brands.
- Implement QA frameworks for trafficking, tagging, and conversion tracking accuracy.
- Identify operational bottlenecks and design process improvements that drive efficiency and reduce duplication.
- Develop SOPs (Standard Operating Procedures) and ensure consistent application across pods.
- Partner with the UK agency team to align tools, workflows, and reporting standards.
- Support on automation and tool integrations (e.g., Prisma, Datorama, Smartly) to streamline campaign setup and reporting.
- Collaborate with Pod Managers and Campaign Managers to ensure clear expectations, capacity visibility, and delivery quality.
- Support onboarding and training of new hires to maintain consistent process knowledge.
- Coach junior team members on operational discipline, QA, and delivery excellence.
- Foster a collaborative, high-performance team culture.
- Liaise between UK Account Managers and internal delivery teams to ensure smooth communication and aligned expectations.
- Consolidate and deliver operational updates, performance summaries, and issue escalations.
- Ensure all work aligns with brand standards, platform best practice, and agreed client workflows.
- Track and report on division performance metrics — including efficiency, utilisation, and delivery accuracy.
- Prepare and present operational updates to the Client Partnership Lead and senior leadership.
- Collaborate with the Paid Performance Lead to surface insights and efficiencies across brands and platforms.
- 6–9 years' experience in a media or performance agency, with strong exposure to operations, project management, or delivery.
- Deep understanding of digital media platforms — Meta, TikTok, Google, Pinterest, Reddit, Smartly, and other ad tech ecosystems.
- Strong background in QA, trafficking, pacing, and reporting workflows.
- Proven experience implementing and refining agency delivery systems and SOPs.
- Highly organised and process-driven, with exceptional attention to detail.
- Experienced in cross-functional collaboration with performance, client service, and analytics teams.
- Excellent communicator with strong stakeholder management skills.
- Proficient in Excel/Microsoft, data validation, and tracking methodologies.
- Experience managing automation or tooling integration initiatives is a plus.
- Calm, structured, and dependable — thrives on clarity and order.
- Problem-solver who finds practical solutions quickly.
- Confident leader with a collaborative mindset.
- Curious, always looking to improve systems and efficiency.
- Respects process, but knows when to flex for progress.
- Positive, proactive, and genuinely invested in team success.
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