Digital Marketing Specialist

Há 5 dias

Coimbra, Coimbra, Portugal Vidispine Tempo integral

At Vidispine, we help leading media organizations unlock the full value of their content — from creation to distribution and monetization.

We are growing globally and investing in our marketing capabilities. We're looking for a Digital Marketing Lead to drive digital campaigns, elevate our brand, and support business growth.

This is a hands-on role for someone who enjoys combining strategy, execution, and creativity in a technology-driven environment.

What you'll do

Digital Marketing & Demand Generation

- Plan and execute campaigns to drive awareness and qualified leads - Partner with Sales to support pipeline growth and lead generation initiatives

Content & Messaging

- Create and publish content across LinkedIn, website, and campaigns - Turn complex product concepts into clear, engaging messaging - Develop blogs, case studies, and marketing materials

Marketing Operations & Insights

- Manage campaigns and data in HubSpot (or similar CRM tools) - Track performance, analyze results, and optimize campaigns - Maintain accurate and effective CRM data

Digital Channels & Website

- Manage and grow Vidispine's LinkedIn presence - Update and maintain the website using WordPress - Improve visibility through SEO and keyword optimization

Events & Campaign Support

- Support trade shows, webinars, and industry events - Coordinate campaign activity aligned with key events

What you bring

- Experience in digital marketing, ideally in B2B, SaaS, or technology - Strong content creation and communication skills - Hands-on experience with HubSpot or similar tools - Experience managing LinkedIn and website content (e.g. WordPress) - Understanding of campaigns, SEO, and digital performance metrics - Ability to work collaboratively across teams in an international environment

Working at Vidispine

We're a collaborative, international team focused on building impactful technology for the media industry.

You'll have the opportunity to take ownership, contribute ideas, and see the direct impact of your work in a growing organization.