Brand Manager Obesity

1 semana atrás

Lisboa, Lisboa, Portugal Lilly Tempo inteiro
At Lilly, we unite caring with discovery to make life better for people around the world. We are a global healthcare leader headquartered in Indianapolis, Indiana.

Our employees around the world work to discover and bring life-changing medicines to those who need them, improve the understanding and management of disease, and give back to our communities through philanthropy and volunteerism.

We give our best effort to our work, and we put people first. We're looking for people who are determined to make life better for people around the world.

Position Overview


Brand Manager, reporting to the director DBU of Lilly Portugal affiliate, will be in charge of new indication launch preparation for obesity product.


Responsibilities

  • Launch successfully and obesity product.
  • Strong coordination with diabetes brand manager & medical
  • Understand obesity market landscapes for this product in Portugal and ensure the global & regional commercialization strategies are embedded in the local plans (customer insights and patient journey, patient flow, segmentation, positioning, branding, messaging, results monitoring).
  • Plan, develop and deliver robust prelaunch assessments in line with the global & regional milestones.
  • Build and sustain relationships with key thought leaders in Portugal.
  • Lead a core brand team, working effectively with the crossfunctional team members from including medical, sales, regulatory, corporate affairs, finance and market research.
  • Develop marketing materials, programs, and actions that are critical to a successful launch and commercialization beyond the launch.
  • Achieve operational objectives including customer satisfaction, sales, and OPEX.
  • Focus on the customer experiences we create and the trust we build over time with truly value added service and support and establish a culture of measurement, learning and rapidly adjusting across all functional customer touchpoints.

Basic Qualifications/Requirements

  • Bachelor's degree and MBA
  • Over 3 years of Marketing experience in the pharmaceutical industry
  • Fluent in Portuguese and English communication
  • Able to live and work in Portugal

Additional Skills/Preferences

  • Obesity marketing experience strong plus.
  • Experience in similar FMCG strong plus.
  • Strategic thinking and commercial acumen.
  • Leadership skills (particularly in crossfunctional collaboration, decision making and leading without authority).
  • Ability to thrive in a high pressure and ambiguous environment.
  • Ability to act with speed/agility
  • Superior analytical, planning and organizing skills.
  • Must be able to inspire, engage and lead a diverse group of people across multiple stakeholders (internal and external) and customer groups.
  • Must have demonstrated the ability to develop strategic plans from vision to implementation with success.


Lilly does not discriminate on the basis of age, race, color, religion, gender, sexual orientation, gender identity, gender expression, national origin, protected veteran status, disability or any other legally protected status.

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