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Brand Manager

2 meses atrás

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Our clients seeks a Brand Manager to develop, coordinate, and deliver the implementation of local marketing strategies, activities. The role aims to enhance brand equity, consumer and customer commitment, and brand profitability within budget targets.

Client Details

Our client is a FMCG company who wishes to hire a Brand Manager.

Description

  • Contribute to developing brand strategy, ensuring alignment with the global brand strategy defined by Brand Owners.
  • Collaborate with Brand Owners to set, monitor, and review annual plans, targets, and budgets, taking ownership of the brand's P&L.
  • Develop, coordinate, implement, monitor, and evaluate brand marketing plans and activities to achieve BOs targets and build brand equity, with the support of relevant internal stakeholders.
  • Work closely with Customer Marketing and Key Account Managers (KAMs) Off & On Trade to ensure the implementation of activities meets overall brand plans and guidelines.
  • Conduct regular research and competitive analysis to inform strategic decisions and maintain market competitiveness.
  • Lead the preparation and presentation of Quarterly Business Reviews.
  • Strengthen relationships with key internal stakeholders, Global Brand Directors, and other Brand Owners to optimize activity delivery and facilitate timely, relevant communication.
  • Stay vigilant about market changes, issues, and opportunities. Recommend and implement changes to optimize returns and proactively seek opportunities for business growth.

    Profile
    • Strong influencing and relationship-building skills.
    • Analytical profile.
    • Creative thinker, suggesting viable new ideas, concepts, and approaches.
    • Cultural awareness with the ability to adapt communication style as required.
    • Experience in the drinks, FMCG, or prestige industry.
    • Degree level or equivalent in Marketing, with a professional marketing qualification.
    • Minimum of 5 years of proven experience in brand leadership, including responsibility for creating brand strategy and full market mix development and activation.
    • Strong analytical skills with the ability to interpret data and insights to inform decision-making.
    • Demonstrable experience in full P&L analysis and comfort with key financial metrics.
    • Excellent presentation and communication skills.
    • Confident, proactive approach, consistently reliable in delivery.
    • Fluent in English.
    • Good IT skills, including proficiency in Excel, PowerPoint, and experience in digital marketing.

      Job Offer

      Company car;

      Annual Bonus;

      Candidate-se através do website