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Crm & Email Marketing Executive (Porto/Alicante)

2 meses atrás


Porto, Portugal Sprinter Tempo inteiro

.Descrição:Formando parte da equipa de Marketing & Ecommerce, buscamos um/a técnico/a especialista em CRM e Email Marketing com português bilíngue, cuja missão consistirá em gerir as bases de dados de nossos clientes e a atividade no CRM, incluindo campanhas de email, pesquisas de satisfação, ratios de fidelização, novas subscrições, etc...Detalhes chaves:Working hours: 39Modalidade Teletrabalho Híbrida PadrãoVaga: SprinterLocalização: Alicante (Spain) ou Maia (Porto)O teu dia a dia:Preparar as campanhas de email marketing, incluindo envios padrão, envios automáticos e envios segmentados.Gerir as bases de dados dos clientes, garantindo a correta qualidade e manutenção da mesma, respeitando nossa reputação IP, com base no nosso target.Perceber o ciclo de vida do cliente, implementando otimizações na comunicação através de todos os canais (email, SMS, RRSS, etc...).Realizar a gestão dos envios mensais em coordenação com outros departamentos para estabelecer os lançamentos adequados.Executar a estratégia de cliente final por segmentos e ciclo de vida.Executar programas de fidelização por segmentos de clientes.Entender o buyer persona de Sprinter e executar estratégias de aquisição multicanal.O que buscamos?Licenciatura em Marketing ou curso semelhante.Experiência em posição semelhante de ao menos 1 ano.Experiência em sistemas CRM e campanhas de email marketing.Importante noções de gestão de BBDD.Nível avançado de excel.Valorizado conhecimento em desenho ou html.Inglês B2 é imprescindível.Português bilíngue.Disponibilidade para trabalhar nos escritórios de Alicante ou Porto.O que oferecemos?Salário competitivo.Bônus anual de acordo com a performance.Flexibilidade horária.Política de teletrabalho híbrido.Retribuição flexível (seguro médico, restaurante, transporte, creche...).Desconto empregado/a.Plano de desenvolvimento personalizado e carreira em um ambiente internacional (JD Group).Amplo catálogo de formação em hard e soft skills (idiomas, formação técnica...)Instalações desportivas dentro da empresa.O GRUPO:Em 1997, inauguramos a primeira loja Sport Zone em Portugal, com o grupo Sonae como promotor e seguindo uma estratégia de crescimento, em 2008, iniciámos o processo de internacionalização, abrindo a nossa primeira loja em Madrid e, em 2014, a primeira loja franchisada em Ceuta.Em janeiro de 2018, a Sport Zone, juntamente com outras duas insígnias de retalho desportivo - JD e Sprinter - formou o Iberian Sports Retail Group (ISRG), o maior retalhista da Península Ibérica no setor desportivo, com uma rede de mais de 400 lojas, 5 lojas online e uma equipa de mais de 10500 colaboradores.Já em outubro de 2023, o grupo Iberian Sports Retail Group foi adquirido pelo grupo britânico JD Group. Atualmente, o grupo ISRG é composto pelas marcas Sprinter, Sport Zone, Deporvillage e Bodytone, operando em Portugal e Espanha.Na Sport Zone, a nossa história é de paixão pelo desporto e compromisso com os nossos clientes