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2 semanas atrás
.Join to apply for the Senior Manager Product Management B2B (m/f/d) role at AUTODOCAUTODOC is the largest and fastest growing auto parts ecommerce platform in Europe.Present across 27 countries with around 5,000 employees, AUTODOC generated revenue of over €1.3 billion in 2023, supplying more than 7.4 million active customers with its 5.8 million vehicle parts and accessories for car, truck, and motorcycle brands.We are seeking an experienced Product Manager to lead the strategic development of the goCORE brand, strengthening its market positioning as the key Private Brands in the B2B channel and expanding its product portfolio for long-term growth.Responsibilities:Strategic Development of the goCORE BrandLead the cross-functional development of goCORE as the primary Private Brands for the B2B channel.Build a strong brand that competes with market benchmarks and meets and exceeds the expectations of target customers.Build a product portfolio aligned with market demands and expansion opportunities.Oversee the portfolio development process, while cross-functional teams, including category management, will handle procurement, supplier negotiations, and market launch.Manage the full product lifecycle of goCORE, including market needs analysis and feedback from partners.Assortment Matrix Development for B2B sales channelLead the creation and optimization of goCORE assortment matrix and participate in the creation of the common B2B assortment matrix.Develop an assortment strategy based on the Good, Better, Best model to fully meet partner needs.Ensure the economic feasibility of matrices to maximize profitability.Continuously monitor market trends, customer feedback, and partner requirements to adapt matrices promptly.Collaborate with sales, purchasing, cataloging and category management teams to successfully integrate new products and categories.Cross-Functional CollaborationManage and develop a product team (2-3 direct FTEs) while coordinating with cross-functional teams in a matrix organizational structure, fostering a collaborative culture and driving process improvements for greater efficiency and impact.Work closely with cross-functional teams to develop go-to-market strategies and enhance partner engagement.Leverage data analytics to track product performance, customer satisfaction, and market trends, providing insights to key stakeholders.Develop and implement strategies for expanding sales within B2B channels.
Build and maintain strong relationships with key B2B clients, and create customized solutions to meet their needs.Conduct product training sessions for internal teams and external partners, educating them on product features, benefits, and usage.Represent goCORE brand at trade fairs and industry events as part of the AUTODOC team
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