Performance Marketing Manager

2 semanas atrás


Lisboa, Portugal Zumub Tempo inteiro

We are seeking a highly skilled Performance Marketing Manager with expertise in Google and Meta Ads to optimize and expand our advertising campaigns. This role requires a combination of technical, analytical, and creative skills to drive traffic, conversions, and return on ad spend (ROAS). KEY RESPONSABILITIES: Design and implement the performance marketing strategy Grow and develop the Performance Team Design, implement, and manage PPC campaigns on Google and Meta platforms Continuously A/B test ad creatives, landing pages, and audiences to improve volume/efficiency Monitor and report on KPIs such as ROAS, CPA, CPC Collaborate with the content and design teams to develop- converting ad creatives Analyse customer journey and conversion funnel to recommend strategies for retargeting Proactively identify opportunities for campaign improvements and scalability. REQUERIMENTS: Bachelor's degree in Business, Marketing or a related field Minimum 2 years of- on experience managing Google Ads and Meta (Facebook & Instagram) Ads campaigns. Proficiency in Excel, Google Ads Editor, Google Analytics Exceptional analytical and data interpretation skills Fluency in English, both written and spoken, is essential. Strong knowledge of the- commerce customer journey and sales funnels #J-18808-Ljbffr



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