Business & Category Development

3 semanas atrás

Lisboa, Portugal Heineken Tempo inteiro

**We Go Places How about you?**

**Mission**:
Drive growth for Heineken and Customers by translating and embedding business & category strategies for beer, water, cider, and other future beverage categories part of company portfolio based on Heineken Category Vision, using Category tactics supported by shopper, market and category insights.

**Who will you report to**:Category & Shopper Marketing Manager

**Location**:Vialonga

***Your Responsibilities**:

- Strategically develop internally & with customers the business insights that can be integrated with overall business goals;
- Support local market with business & channel insights that can drive value for our categories, products and customers;
- Research business issues to understand and predict shopper behaviors;
- Build reports to enable the understanding of Category Main Trends in Portugal or other Countries;
- Turn insights into actions by analyzing, suggesting and evaluating category plans, upon customer’s request. Uses market knowledge to facilitate the customer business planning process;
- Provide insights and recommendations to Brand Managers, Marketing Managers and Key Account Managers in order to help optimize the company’s performance;
- Provide data-driven insights, analytics and recommendations to strategic customers to optimize long-term product growth by positively shaping the growth strategy;
- Data-Driven analysis to support recommendation on initiatives to create value and its decision making
- Understand the category role in order to propose merchandising recommendations to create value.

**We want you to bring**:

- Degree or/and Master Management, Economics, Marketing or similar;
- Minimum 8 years of professional experience (part of the experience in leading FMCG companies);
- 3-5 years experience within Trade Marketing and/or Sales roles;
- Knowledge of Portuguese market and customers landscape;
- Excellent client-facing and internal communication skills
- Stakeholder management;
- Proven skills on proactivity, influence and energy;
- Organization & planning skills and attention to detail;
- Portuguese (fluent);
- English (minimum B2).

At Central, we brew great beers and we build great brands. We are committed to surprising and exciting our consumers and employees everywhere. We have a proud history and heritage in brewing and in our communities. With operations in over 70 markets globally, we are the world's most international brewer.

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