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Email Marketing Strategist
4 meses atrás
We're building the future of advertising and are looking for the minds to help us do it.
Darkroom is a digital growth agency building legendary e-commerce companies and digital experiences. We are a team of industry-leading marketers and best-in-class creatives building LA’s fastest-growing marketing agency. Taking the startup mindset to the agency space, the collective expertise of our team of entrepreneurs and senior digital marketers are deeply aware of the newest trends in e-commerce, development, and digital marketing. Our learned experience has allowed us to take clients (and internal ventures) from $0 to millions in revenue in just a few months. We work with game-changing brands: Crate & Barrel, Popchips, FEED, Olipop, & CALPAK, to name a few.
You’re passionate about e
- commerce and digital marketing. You’re immersed in the world of direct-to-consumer growth marketing. We're looking for an expert Senior Retention Marketing Manager to join our team In this role, you will lead a growing team within the Retention Marketing Department to strategically develop customized retention (and customer loyalty) marketing strategies that help our clients grow and scale.
- 5+ years of work experience in digital marketing.
- You’re passionate about developing creative customer journey’s that drive loyalty and lifetime value.
- You’re passionate about building teams, training them on best practices, and helping them grow into experts.
- You have experience working in Klaviyo (or a similar ESP’s) including list segmentation, lifecycle drip automations, and triggered events. Additionally, you have knowledge of Shopify and their tech stack options such as Privy, JustUno, Yotpo, Octane AI etc.
- You have developed SMS and loyalty programming strategies and have experience working with SMS platforms such as Attentive, PostScript, SMSBump, or Klaviyo.
- You're used to working in a fast paced environment and can project manage multiple tasks at once for yourself, your team and your clients.
- You dedicate time to learning and being on the cutting edge of trends and best practices in the world of DTC marketing.
- You have experience developing and executing customer loyalty programs that enhance LTV
- You've had at least one direct report before OR exceptional leadership skills working with cross-functional teams.
- Excellent verbal and written communication and presentation skills, plus ability to clearly articulate and express complex and sometimes technical ideas to a wide variety of people and groups at any level.
**A Day in the Life**:
- Serve as the senior point of contact for select clients, working to develop best-in-class retention strategies. On a weekly basis, you will meet with clients to discuss current and future initiatives.
- Conduct weekly 1:1s with your direct reports and manage their workload and capacity to ensure their success. Additionally, you will help train the team to help your direct reports succeed and grow.
- Provide support and guidance to help Retention Specialists analyze data, develop winning retention strategies and create reports for clients happiness.
- Project manage and delegate client tasks to your team, consisting of both specialists and designers. Review all client briefs and designs for approval before they are sent to the client.
- Coordinate cross-departmentally with the Performance Marketing and Strategy teams to develop cohesive and creative campaigns that drive client growth.
- Develop strategic KPI’s for clients and work with the retention team to create insights and actionable recommendations.
- Execute on automation/flow logic set-up, pop-up builds, and app integrations.
**What its like to work at Darkroom**:
We only seek out the best—from our clients to our people. Our team is our most sacred asset, and we offer highly competitive salaries and the following perks:
- Darkweek, Unlimited Vacation Policy, and Holidays: Rebooting is one of the most important parts of growth. At Darkroom, you have access to a flexible vacation policy, our annual “Darkweek” summer break, and 10 holidays throughout the year to keep you recharged and sharp.
- Location, location, (or no) location: Remote-first culture with a strong community base. With Hubs in LA, The Bay Area, New York, Philly, Lisbon, and Eastern Europe.
- Endless opportunities for growth: Our agency is founded on an interdisciplinary approach, giving Darkroomers insights into services far beyond your job description. Grow your skills and interests beyond your niche and stay at the forefront of the industry through total immersion in cross-functional collaboration.
**Our Hiring Process and Compensation**:
The hiring process for this position typically follows three stages. We offer competitive salaries, and will be discussed further upon a phone interview.
**Equal Opportunity Statement**:
Darkroom is an equal opportunity workplace—we are dedicated to equal employment opportunities regardless of rac
