Digital Experience Manager

3 semanas atrás


Lisboa, Lisboa, Portugal Bosch Group Tempo inteiro
Job Title: Website Manager

Are you a seasoned professional with a passion for digital experience and conversion optimization? Do you have a knack for creating engaging online content and driving user engagement? We're seeking a talented Website Manager to join our team at the Bosch Group.

About the Role

As a Website Manager, you will be responsible for developing and managing our new website to enhance user experience, increase traffic, and drive lead generation for our hardware and software products. You will collaborate with cross-functional teams to ensure the website aligns with our business goals and marketing strategies.

Key Responsibilities
  • Develop and implement SEO strategies to improve organic search rankings and drive targeted traffic.
  • Analyze website performance metrics and user behavior to identify opportunities for conversion rate optimization (CRO).
  • Conduct A/B testing and other experiments to improve conversion rates and user engagement.
  • Collaborate with content creators to ensure website content is optimized for search engines and user experience.
  • Monitor and report on website analytics and performance, providing insights and recommendations for continuous improvement.
Requirements
  • Bachelor's degree in Marketing, Digital Media, or a related field.
  • Experience with website analytics tools and the ability to analyze data to drive decision-making.
  • Proven experience in website management, with a strong focus on SEO and CRO.
  • Strong understanding of web design principles and user experience (UX) best practices.
  • Proficiency in A/B testing and other conversion optimization methodologies.
  • Excellent project management and organizational skills.
  • Strong communication and collaboration skills, with the ability to work effectively with cross-functional teams.
What We Offer

As a Website Manager at the Bosch Group, you will have the opportunity to work in an international environment, with career opportunities in one of the best companies in the world. You will also enjoy flexible hours, medical services, discounts for employees, sports and health-related activities, a canteen, and good access to public transportation.


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