Senior Marketing Strategist

Há 4 dias


Porto, Porto, Portugal Buscojobs Portugal Tempo inteiro

Job Title: Senior Marketing Strategist

We are seeking a talented Senior Marketing Strategist to join our team at Buscojobs Portugal. As a key member of our marketing department, you will be responsible for developing and executing research plans that align with business goals.

About the Role:

  • Develop research plans that identify key research questions, select appropriate methodologies, and establish timelines.
  • Conduct user research using various methods such as usability testing, user interviews, surveys, and contextual inquiries.
  • Synthesize research findings into actionable insights, personas, and journey maps to support product strategy and design decisions.
  • Work closely with cross-functional teams to communicate research findings and advocate for user-centered design.
  • Design and test low- and high-fidelity prototypes of new service solutions to gather feedback and refine designs.

Requirements:

  • A deep understanding of and empathy for user needs, with the ability to translate this into actionable design improvements.
  • Expertise in both qualitative and quantitative research techniques, including usability testing, A/B testing, ethnographic studies, and more.
  • Proficiency in prototyping tools such as Figma, Sketch, Axure to create wireframes, mockups, and service prototypes.
  • Strong analytical skills to interpret complex data and draw meaningful conclusions.
  • Excellent verbal and written communication skills to present findings clearly and persuasively to diverse audiences.

What We Offer:

  • An attractive compensation package.
  • Training to get you started and on-the-job learning opportunities.
  • Extensive learning resources to further develop your skills and knowledge.
  • Tuition Assistance Program (applicable for FedEx positions with a permanent contract).
  • Employee Assistance Program for you and your family in difficult life situations.
  • Employee reduced-rate shipping.
  • Great career opportunities.
  • FedEx is one of the world's most admired companies and trusted brands year after year.

Estimated Salary: €60,000 - €80,000 per annum, depending on experience.



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