Digital Transformation Strategist

1 semana atrás

Lisboa, Lisboa, Portugal Organon Tempo inteiro

About Organon

Organon is a global healthcare company focused on delivering innovative solutions to improve women's health and well-being. With a portfolio of leading biosimilars, we are committed to making a meaningful difference in the lives of our customers.

Job Overview

We are seeking a highly skilled Digital Transformation Strategist to join our team in Spain. As a key member of our Global Customer Engagement function, you will play a strategic role in shaping and executing our digital engagement strategy across multiple channels and markets.

About the Role

The successful candidate will have 8+ years of experience in omnichannel marketing, with a focus on digital engagement, Salesforce Marketing Cloud, automation and recommendation engines, social media, and paid channels. You will partner with Global Franchise Leads and Markets to design, plan, support execution, and monitor digital strategies and campaigns. Additionally, you will drive the evolution of digital capabilities to enable franchises and markets aspirations by leading the digital requirements and prioritization of the Customer Engagement Value Team.

Main Responsibilities

  • In coordination with the global Customer Engagement team, partner with Global Franchise Leads & Markets to design, plan, support execution, and monitor digital strategies and campaigns.
  • Drive the evolution of digital capabilities to enable Franchises and Markets aspirations by leading the digital requirements and prioritization of the Customer Engagement Value Team.
  • Act as a coach and advisor across all our global markets to understand, support, and challenge their digital engagement plans.
  • Continually evaluate how digital services are delivered across Organon's markets, assessing business benefits from adjusting the delivery model.
  • Foster change by co-creating new digital experiences/capabilities with stakeholders/markets at the center, contributing to a global to local operating model.
  • Align strategies and actions with the broader omnichannel roadmap, defining opportunities, risks, and interdependencies with existing or future capabilities (e.g., CRM, Analytics & Content).
  • Champion changes: convene all stakeholders and drive initiatives, requiring proactive leadership in navigating and implementing necessary transformations.
  • Own the roadmap of Web Engagement Capabilities for HCPs (e.g., Organon Pro), aligning it with customer needs and business objectives.
  • Own the roadmap of social media capabilities, ensuring a cohesive and impactful presence in alignment with brands' strategy and compliance.
  • Scout for the next evolution of digital capabilities and challenge the business to elevate to the next level: Continuously evaluate emerging trends and technologies, fostering a culture of innovation and pushing boundaries to maintain competitive advantage.
  • Lead and foster a community of digital and social media leads, bringing thought leadership on how to use engagement capabilities and execute campaigns to drive business impact.
  • Lead co-creation efforts with countries around the globe to ensure successful buy-in and change management.
  • Serve as an effective bridge between Business Technology (BT) and business stakeholders, translating business objectives into engagement and analytics requirements.
  • Drive continuous improvement initiatives, seeking opportunities to enhance processes and standardize practices.

About You

  • Bachelor's or Master's Degree (Innovation or Digital Master preferred).
  • 8+ years of experience in omnichannel marketing, with a focus on digital engagement, Salesforce Marketing Cloud, automation and recommendation engines, social media, paid channels.
  • Exceptional leadership skills, resilience, and the ability to inspire and drive transformative change while maintaining a steadfast focus on value demonstration.
  • Proficient in influencing and convening stakeholder groups, distilling actionable next steps, and fostering a culture of continuous improvement.
  • Proven experience in managing vendors with a large number of contractors.
  • Strong project management skills and the ability to thrive in a high-pressure environment.
  • Business-oriented, technology, and data-savvy.
  • Consulting experience preferred.
  • Fluent in English; proficiency in additional languages is a plus.

What We Offer

At Organon, we offer a dynamic work environment that fosters growth, innovation, and collaboration. We are committed to creating an inclusive workplace that values diversity, equity, and inclusion. As an equal opportunity employer, we welcome applications from candidates with a diverse background. The estimated annualized salary range for this position is €90,000 - €120,000, depending on location and experience.

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