Marketing Insights Specialist
Há 6 dias
About Us
FedEx is a global leader in the logistics industry, committed to delivering exceptional customer experiences.
Our team is passionate about innovation, collaboration, and continuous improvement.
Job Responsibilities
Data Science Initiatives
Drive data-driven decision-making through advanced data analysis and machine learning techniques.
Develop predictive models to identify market trends, customer behavior, and business process outcomes.
Multi-Channel Data Integration
Integrate and analyze data from various sources, including digital marketing platforms, CRM systems, and large transactional databases.
Collaborate with cross-functional teams to ensure alignment of data science initiatives with business goals.
Requirements
- Advanced Data Analysis and Modeling: Proficiency in statistical analysis and machine learning techniques, with experience in coding with Python, R, and SQL.
- Knowledge of tools like Power BI for translating data into insights.
- Experience with Marketing Analytics: Strong background in analyzing and interpreting marketing data, with knowledge of marketing metrics, customer segmentation, and business performance evaluation.
- Multi-Channel Data Integration: Expertise in integrating and analyzing data from various sources, including digital marketing platforms, CRM systems, and large transactional databases.
- Strong Communication Skills: Ability to clearly communicate complex data findings and insights to non-technical stakeholders.
- Cross-Cultural and Regional Awareness: Understanding of the nuances and variations in marketing practices and consumer behavior across different European markets.
Benefits
We offer attractive compensation packages, training opportunities, extensive learning resources, tuition assistance programs, employee assistance programs, reduced-rate shipping, and great career opportunities.
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