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At Boston Consulting Group, we are seeking a highly skilled and experienced Global Marketing Activation professional to join our team. As a key member of our marketing team, you will play a vital role in shaping our global marketing and communications delivery around our priority capabilities and themes.
Key Responsibilities:- Collaborate with campaign managers to define, execute, and adapt omni-channel marketing campaigns across our global communication channels and local markets worldwide.
- Work with strategic partnerships to support the roll-out of priority AI content and activations.
- Contribute to our thought leadership development, bringing an audience-centric perspective and identifying relevant publications for activation.
- Work closely with colleagues from communication channels, practice areas, and local markets, adopting an agile way of working.
- Integrate and measure the value and impact of campaigns and strategic partnerships with the analytics team.
- Ability to creatively shape BCG content and media assets with a storytelling expert's lens.
- Clear and concise communication skills, providing an appropriate level of detail and structure.
- Understanding of external media and influencer themes shaping Artificial Intelligence and BCG's business priorities.
- Collaborative working style across teams in a matrixed organization.
- Perseverance and tenacity to overcome obstacles.
- Ability to work in a fast-paced, dynamic environment to deliver high-quality written work products with speed and accuracy.
Boston Consulting Group is a global management consulting firm that helps organizations address their most complex challenges. We are passionate about making a positive impact on business and society.