Global Marketing Activation Specialist
1 dia atrás
As a Global Marketing Activation & Orchestration Coordinator, you will play a pivotal role in shaping BCG's global marketing and communications delivery around our Global Campaigns, priority capabilities, and themes we stand for.
You will support the activation of BCG's global flagship AI Campaign, working closely with the respective A&O team members. This includes collaborating with campaign managers to define, execute, and adapt omni-channel marketing campaigns across BCG's global communication channels and local markets worldwide.
Other key responsibilities include working with strategic partnerships to support the roll-out of priority AI content and activations, contributing to BCG's thought leadership development, and working closely with colleagues from communication channels, Practice Areas, and local markets.
Requirements- 1-3 years of experience in integrated marketing, campaign management, or journalism/publishing background
- Developing a deeper understanding of AI and passion for technology, market research, and different communications channels
- Strong project management skills, including reviewing, analysing, and building an understanding of data
- Advanced communication skills, including oral, written, and active listening
- Experience in a professional services firm, such as an agency or management consulting, is a plus
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