Digital Optimization Specialist
Há 2 dias
**Job Overview**
Buscojobs Portugal is seeking a highly skilled Digital Optimization Specialist to join our strategic project team. This role will play a crucial part in driving business growth through effective website management, conversion rate optimization (CRO), and search engine optimization (SEO).
**Key Responsibilities**
- Develop and implement strategies to enhance user experience, increase traffic, and drive lead generation for our hardware & software products.
- Collaborate with cross-functional teams to ensure the website aligns with our business goals and marketing strategies.
- Analyze website performance metrics and user behavior to identify opportunities for CRO.
- Conduct A/B testing and other experiments to improve conversion rates and user engagement.
- Collaborate with content creators to ensure website content is optimized for search engines and user experience.
- Monitor and report on website analytics and performance, providing insights and recommendations for continuous improvement.
- Develop and implement SEO strategies to improve organic search rankings and drive targeted traffic.
**Requirements**
- Bachelor's degree in Marketing, Digital Media, or a related field.
- Experience with website analytics tools and the ability to analyze data to drive decision-making.
- Proven experience in website management, with a strong focus on SEO and CRO.
- Strong understanding of web design principles and user experience (UX) best practices.
- Proficiency in A/B testing and other conversion optimization methodologies.
- Excellent project management and organizational skills.
- Strong communication and collaboration skills, with the ability to work effectively with cross-functional teams.
- Familiarity with CMS platforms and basic HTML/CSS knowledge is a plus.
**What We Offer**
- Challenges in an international environment.
- Career opportunities in one of the best companies in the world.
- Flexible hours.
- Medical services.
- Discounts for employees.
- Sports and health-related activities.
- Canteen.
- Good access to public transports.
We estimate the salary for this position to be around €60,000 - €80,000 per year, depending on experience and qualifications. If you are a motivated and results-driven individual with a passion for digital optimization, we encourage you to apply for this exciting opportunity.
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